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Mass communications --- Deception. --- Truthfulness and falsehood.

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Highly accessible, full of memorable examples, and at times amusing, this book presents ten powerful techniques for getting your point across in all venues-including new media. In today's world, nearly everyone, including business professionals and executives, salespeople, teachers, authors, and entrepreneurs-in short, anyone who needs to put an idea before others-needs strong presentation and persuasion skills. Moreover, just as important as traditional public speaking skills is the ability to present effectively via various media. Today's presentation is just as likely to be given over Skype or on YouTube as in a room, before a live audience. Present Like a Pro shares the expertise of a veteran presenter who knows what is demanded in today's marketplace and has lectured publicly, appeared on television, and testified before Congress. The straightforward, step-by-step instructions provide a sensible "plan of attack" for preparing and presenting. The ten techniques give readers the ability to simplify the challenge of presenting, to understand what works, and to develop an effective strategy for solving any presentation problems not directly covered in the book. Author Carl Hausman addresses all of the common problems for those new to presenting or working in a new environment, such as overcoming stage fright, injecting humor and wit into a presentation while delivering credible expertise, and winning over an inattentive, skeptical, or hostile audience.

Public relations. --- Business communication. --- Public speaking. --- Business presentations.

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"For those looking to become great business writers, this practical guide supplies clear instruction and examples of how to organize thoughts into written form, impart information with pinpoint accuracy, persuade, and hold the reader's interest: in short, to use language to get what you want.Presents a clear, no-nonsense guide to excellent writing using easily grasped tricks and techniques employed by top writers Encapsulates these key writing methodologies in ten basic techniques, each broken down into ten actionable steps Provides an immediate "take-away" and valuable, practical advice for becoming a better writer in each paragraph Describes and demonstrates the steps in a way that is memorable and even enjoyable to learn"-- "I've organized the principles of elegant writing into ten basic techniques. Each technique is explained in ten sets of instructions. When appropriate, which it usually is, I include an example clearly demonstrating how the principle being discussed has been used by an accomplished writer to great effect. But why my obsession with ten? I believe that as humans we are hard-wired to think and absorb in increments of ten"--

Business writing --- English language --- Study and teaching. --- Business English --- Self-instruction.

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Creative ability --- Creativeness --- Creativity --- Ability --- Creation (Literary, artistic, etc.)

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Phenomenology --- Pragmatism