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Six sigma (Quality control standard) --- Quality control --- Total quality management --- Organizational effectiveness --- Management --- Organization --- Quality management, Total --- TQM (Total quality management) --- Total quality control --- Factory management --- Industrial engineering --- Reliability (Engineering) --- Sampling (Statistics) --- Standardization --- Quality assurance --- Quality of products --- Standards --- E-books

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With contributions from library and information professionals (practitioners, researchers, faculty members, consultants, and others), Marketing Library and Information Services: A Global Outlook highlights a variety of exemplary LIS marketing practices and efforts from around the globe. The following broad topics are explored: changing marketing concepts; marketing library and information services in different countries; marketing library and information services in different kind of libraries; web-based LIS marketing, etc.

Libraries --- Information services --- Bibliothèques --- Services d'information --- Marketing. --- Public relations --- Marketing --- Relations publiques --- BPB1307 --- Bibliothèque --- Société de l'information --- Mercatique --- Sciences sociales --- Bibliotheek --- Informatiemaatschappij --- Sociale wetenschappen --- Public relations. --- Information services -- Marketing. --- Libraries -- Marketing. --- Libraries -- Public relations. --- Libraries. --- Social Sciences --- Library & Information Science --- Bibliothèques --- teoria marketingului --- teória marketingu --- teorija trženja --- turundusteooria --- теория на маркетинга --- marketing --- rinkodaros teorija --- teorija marketinga --- μάρκετινγκ --- теорија на маркетинг --- marknadsföringsteori --- marketingová koncepce --- tirgzinības teorija --- mercadotecnia --- teoria marketingu --- markkinoinnin teoria --- теорија маркетинга --- theory of marketing --- teoria e marketingut --- teorija tal-kummerċjalizzazzjoni --- markedsføringsteori --- marketingteori --- elementi di marketing --- marchéage --- marketingová teorie --- αγοραλογία --- теорија истраживања тржишта --- piano di marketing --- mercadeo --- εμποριολογία --- tecniche di marketing --- teorija obrade tržišta --- marketingtechniek --- teorie marketingu --- socialiniai mokslai --- družbene vede --- social sciences --- humanitní vědy --- κοινωνικές επιστήμες --- sociālās zinātnes --- științe sociale --- társadalomtudományok --- општествени науки --- socialvidenskaber --- shkenca sociale --- scienze sociali --- Sozialwissenschaften --- xjenzi soċjali --- yhteiskuntatieteet --- samhällsvetenskap --- ciências sociais --- spoločenské vedy --- nauki społeczne --- eolaíochtaí sóisialta --- друштвене науке --- социални науки --- društvene znanosti --- sociale wetenschappen --- ciencias sociales --- sotsiaalteadused --- menswetenschappen --- sociální vědy --- bölcsészettudományok --- științe umane --- humanističke znanosti --- duchovědy --- humanvetenskap --- scienze umane --- humanities --- společenské vědy --- ühiskonnateadused --- културологија --- studime klasike --- humanidades --- ciências humanas --- sciences humaines --- humanitārās zinātnes --- humanitné vedy --- хуманистички науки --- Gesellschaftswissenschaften --- geesteswetenschappen --- humaniora --- humanitariniai mokslai --- Kulturwissenschaften --- επιστήμες του ανθρώπου --- духовни науки --- samfundsvidenskaber --- humanitaarteadused --- scienze dell'uomo --- kirjasto --- könyvtár --- bibliotēka --- librerija --- biblioteka --- βιβλιοθήκη --- Bibliothek --- raamatukogu --- library --- bibliotheek --- knižnica --- knihovna --- bibliotekë --- bibliotek --- bibliotecă --- knjižnica --- библиотека --- biblioteca --- studovna --- Bücherei --- hemeroteca --- čítárna --- читална --- информатичко општество --- informační společnost --- soċjetà tal-informazzjoni --- информатичко друштво --- informačná spoločnosť --- κοινωνία των πληροφοριών --- społeczeństwo informacyjne --- informacijska družba --- sociedade da informação --- információs társadalom --- societate informațională --- shoqëria e informacionit --- Informationsgesellschaft --- information society --- sociedad de la información --- informationssamfundet --- infoühiskond --- informatiemaatschappij --- tietoyhteiskunta --- an tsochaí faisnéise --- информационно общество --- informācijas sabiedrība --- informationssamhälle --- informacinė visuomenė --- società dell'informazione --- informacijsko društvo --- teoiric na margaíochta --- leabharlann --- Libraries - Marketing --- Information services - Marketing --- Marketingtheorie --- Bibliothèque --- Société de l'information --- Library marketing. --- marketing.

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Electronic measurements --- Semiconductors --- Service life (Engineering) --- Congresses --- Testing --- Forecasting

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Semiconductor industry --- Semiconductors --- Congresses. --- Design and construction

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The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries address the issue through 40 articles. The bundling of dozens of contributions from a truly international group of librarians, presented in this book, provides a broad spectrum on the topic. This book will thus prove immensely useful, helping both working librarians and future librarians to understand vital issues relating to the marketing of library and information services at the local, national and international level.

Libraries --- Information services --- Bibliothèques --- Services d'information --- Marketing. --- Public relations. --- Marketing --- Relations publiques --- 025 --- Bibliotheekbeheer --- Information services. --- Libraries. --- Social Sciences --- Library & Information Science --- Bibliothek. --- Bibliothek --- Informationsmarkt --- Nonprofit-Marketing --- Welt --- Internationaler Vergleich --- Aufsatzsammlung --- 025 Bibliotheekbeheer --- Nonprofit-Marketing. --- Welt. --- Aufsatzsammlung. --- Bibliothèques --- Public relations --- Management. --- Outil d'information