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Creativity in public relations
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ISBN: 9780749448233 Year: 2007 Publisher: London Kogan Page

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1. A definition of 'creativity' 2. Creativity: some myths debunked 3. How you think in 'boxes' 4. The creative process 5. Green Light thinking: creative techniques 6. Green Light thinking: brainstorming 7. Creativity - the consultation tool 8. Red Light thinking: the evaluation of ideas 9. Creativity is not just for photocalls 10. Obstacles to creativity 11. You are never more than 12 feet from an opportunity 12. The 'creative diamond' 13. The creative individual 14. Creating a creative culture 15. The ethics of creativity: lies, damned lies 16. The future of creativity 17. Award ceremony 18. Interested in finding out more?


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The Crisis for Young People : Generational Inequalities in Education, Work, Housing and Welfare
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ISBN: 3319585479 3319585460 Year: 2017 Publisher: Basingstoke Springer Nature

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This book is open access under a CC BY 4.0 license. This book provides an original and challenging analysis of one of the most pressing social issues of our times: intergenerational inequality. Based on recent mixed-method research, it explores the extent and scope of generational divides through an up-to-date analysis of the changing opportunities for young people in Britain across different life domains. A central question addressed is whether current changes are best understood as growing inequalities within and across age groups, or whether we face a genuine intergenerational decline over the life course of this and future generations of youth. Andy Green’s controversial manifesto for intergenerational equity includes replacing higher education fees with a tax on graduates of all ages; the introduction of capital gains tax on sales of first homes; voting at 16, and a new charter of rights for private tenants.


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Education and state formation : the rise of education systems in England, France, and the USA
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ISBN: 0333518977 0333571037 9780333571033 9780333518977 Year: 1992 Publisher: London: MacMillan,

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'Green's seminal book treats the relationship between education and the state...As a collective future in Europe takes shape, this timely book raises questions which Britain surely cannot afford to ignore about the aims of a public education system.' Times Educational Supplement Britain was the last major European state to create a national education system and is set to be the first to dismantle it. In this wide-ranging comparative study, Andy Green examines the reasons for the uneven development of public education in England, Prussia, France and the USA and locates the origins of England's educational peculiarities in the voluntary system of the Victorian period.

Education, globalisation and the nation state.
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ISBN: 0333683161 0333683153 Year: 1997 Publisher: Basingstoke Macmillan


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Education and state formation : Europe, East Asia and the USA
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ISBN: 9781137341730 9781137341747 Year: 2013 Publisher: Basingstoke : Palgrave Macmillan,

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Creativity in public relations
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ISBN: 1280869518 9786610869510 0749451386 Year: 2007 Publisher: London : Kogan Page,

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Creativity in Public Relations seeks to address this situation and explores: the five 'Is' of the creative process; techniques for stimulating ideas; brainstorming; evaluating ideas; obstacles to creativity; the creative individual; the creative organization. There are practical examples and research carried out by those in the PR industry who are regarded by their peers as 'creative'. The reader is guided through methods of using and managing a range of techniques and tips to generate creative ideas, as described by the five 'Is' of the creative process: information, incubation, illumination, integration and illustration. By clearly establishing a definition of 'creativity', this third edition will help PR practitioners and general readers to get 'under the skin' of the creative process and use it to greater effect in their work.


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Youth, education and work
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ISBN: 0749414197 Year: 1995 Publisher: London : Kogan Page,

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Regimes of social cohesion : societies and the crisis of globalization
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ISBN: 9780230290136 Year: 2011 Publisher: Hampshire ; New York, NY : Palgrave Macmillan,

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High skills: globalization, competitiveness, and skill formation
Authors: --- ---
ISBN: 0199244200 Year: 2001 Publisher: Oxford Oxford University Press


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Education, equality and social cohesion: a comparative analysis
Authors: --- ---
ISBN: 9780230223639 Year: 2008 Publisher: Basingstoke Palgrave Macmillan

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