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From the antics of Flavor Flav on Flavor of Love to the brazen behavior of the women on Love & Hip Hop, so-called negative images of African Americans are a recurrent mainstay of contemporary American media representations. In Double Negative Racquel J. Gates examines the generative potential of such images, showing how some of the most disreputable representations of black people in popular media can strategically pose questions about blackness, black culture, and American society in ways that more respectable ones cannot. Rather than falling back on claims that negative portrayals hinder black progress, Gates demonstrates how reality shows such as Basketball Wives, comedians like Katt Williams, and movies like Coming to America play on "negative" images to take up questions of assimilation and upward mobility, provide a respite from the demands of respectability, and explore subversive ideas. By using negativity as a framework to illustrate these texts' social and political work as they reverberate across black culture, Gates opens up new lines of inquiry for black cultural studies.
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"Watching While Black exclusively considers and critically engages programs that Black audiences watch and enjoy. With fresh perspectives, contributors both expose and introduce programming targeted at very specific and under-examined Black demographics. Cutting across forty years of Black television, the book looks at behind-the-scenes practices, significant historical texts, twenty-first century shows, and programs produced for Black audiences around the world."--
African American television viewers. --- African Americans on television. --- Television broadcasting --- Social aspects --- Afro-American television viewers --- Television viewers, African American --- Television viewers --- Afro-Americans in television --- Afro-Americans on television --- Television
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