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Design, Evaluation, and Analysis of Questionnaires for Survey Research, Second Edition explores updates on the statistical knowledge and development of survey questionnaires, including analyzing the important decisions researchers make throughout the survey design process. The new edition provides coverage of an updated SQP program, which has an expanded question database from the Multi-trait Multi-method (MTMM) experiments. This book aims to give students and survey researchers a state-of-the-art introduction to questionnaire design and how to construct questionnaires with the highest
Social surveys --- Questionnaires --- Interviewing --- Social surveys. --- Questionnaires. --- Interviewing. --- Methodology.
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International relations --- Political science --- Relations internationales --- Politique --- Decision making --- Prise de décision --- Decision making. --- Prise de décision
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#SBIB:303H512 --- wetenschappelijk onderzoek --- statistiek --- Methoden sociale wetenschappen: statistische technieken, staal --- Interviewing --- Questionnaires --- Social surveys --- Community surveys --- Surveys, Social --- Social sciences --- Surveys --- Questioning --- Counseling --- Focus groups --- Interviews --- Social case work --- Methodology --- Research
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Immediately after George Gallup published his first opinion poll in the United States during the Second World War, a discussion started about the quality of the questions for capturing the opinions one wanted to measure. This is not surprising because a survey question has many different aspects, and as this entry will show, all can influence the answers obtained. In experiments with various forms of questions, it became clear that one could get rather different answers based on the characteristics of the questions. Later discussions considered whether more precise information concerning opinions could be obtained through increasing the number of answer categories or even using continuous scales.
Anthropology. --- Business and Management. --- Communication and Media Studies.
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