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The "Me" generation has justified itself by appealing to social scientists who see selfishness as the only rational basis for action. But what are we to make of selfless acts in business, personal life, even politics? In this provocative book, Robert Frank shows us that looking out for Number One may require that we look out for others, too. He finds his evidence in our emotional acts. Like the blush on telling a lie, they can serve as hard-to-fake signals of a commitment to social values. We recognize these signs; we know people we trust; and if we can identify trustworthy fellows we can reject those who do not merit our faith.

Social ethics --- Affective and dynamic functions --- 174.5 --- Altruism --- Emotions --- Ethics --- Motivation (Psychology) --- Rationalism --- -Knowledge, Theory of --- Religion --- Belief and doubt --- Deism --- Free thought --- Realism --- Action, Psychology of --- Drive (Psychology) --- Psychology of action --- Psychology --- Deontology --- Ethics, Primitive --- Ethology --- Moral philosophy --- Morality --- Morals --- Philosophy, Moral --- Science, Moral --- Philosophy --- Values --- Feelings --- Human emotions --- Passions --- Affect (Psychology) --- Affective neuroscience --- Apathy --- Pathognomy --- Altruistic behavior --- Unselfishness --- Conduct of life --- Charity --- Helping behavior --- Economische ethiek. Speculatie --- Psychological aspects --- -Economische ethiek. Speculatie --- 174.5 Economische ethiek. Speculatie --- Altruisme --- Emoties --- Ethiek --- Ethique --- Gevoelens --- Motivatie (Psychologie) --- Motivation (Psychologie) --- Passies --- Sentiments --- Émotions --- Émotivité --- -Action, Psychology of --- Emotions. --- Altruism. --- Ethics. --- Éthique --- Morale --- Motivation (psychologie) --- Rationalisme --- Psychological aspects. --- Knowledge, Theory of --- Rationalism - Psychological aspects. --- Morale. --- Émotions. --- Altruisme. --- Rationalisme. --- Rationalism - Psychological aspects --- Émotions.

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Have you ever wondered why there is a light in your fridge but not in your freezer? Or why 24-hour shops bother having locks on their doors? Or why soft drink cans are cylindrical, but milk cartons are square? The answer is simple: economics. For years, economist Robert Frank has been encouraging his students to ask questions about the conundrums and strange occurrences they encounter in everyday life and to try to explain them using economics. Now in this bestselling book, he shares the most intriguing - and bizarre - questions and the economic principles that answer them to reveal why many of the most puzzling parts of everyday life actually make perfect (economic) sense.

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Economics --- Welfare economics --- Wages --- Social status --- 330.1 --- Economic policy --- Social policy --- Compensation --- Departmental salaries --- Earnings --- Pay --- Remuneration --- Salaries --- Wage-fund --- Wage rates --- Working class --- Income --- Labor costs --- Compensation management --- Cost and standard of living --- Prices --- Social standing --- Socio-economic status --- Socioeconomic status --- Standing, Social --- Status, Social --- Power (Social sciences) --- Prestige --- Economic theory --- Political economy --- Social sciences --- Economic man --- Economische grondbegrippen. Algemene begrippen in de economie --- 330.1 Economische grondbegrippen. Algemene begrippen in de economie

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From New York Times bestselling author and economics columnist Robert Frank, a compelling book that explains why the rich underestimate the importance of luck in their success, why that hurts everyone, and what we can do about itHow important is luck in economic success? No question more reliably divides conservatives from liberals. As conservatives correctly observe, people who amass great fortunes are almost always talented and hardworking. But liberals are also correct to note that countless others have those same qualities yet never earn much. In recent years, social scientists have discovered that chance plays a much larger role in important life outcomes than most people imagine. In Success and Luck, bestselling author and New York Times economics columnist Robert Frank explores the surprising implications of those findings to show why the rich underestimate the importance of luck in success-and why that hurts everyone, even the wealthy.Frank describes how, in a world increasingly dominated by winner-take-all markets, chance opportunities and trivial initial advantages often translate into much larger ones-and enormous income differences-over time; how false beliefs about luck persist, despite compelling evidence against them; and how myths about personal success and luck shape individual and political choices in harmful ways.But, Frank argues, we could decrease the inequality driven by sheer luck by adopting simple, unintrusive policies that would free up trillions of dollars each year-more than enough to fix our crumbling infrastructure, expand healthcare coverage, fight global warming, and reduce poverty, all without requiring painful sacrifices from anyone. If this sounds implausible, you'll be surprised to discover that the solution requires only a few, noncontroversial steps.Compellingly readable, Success and Luck shows how a more accurate understanding of the role of chance in life could lead to better, richer, and fairer economies and societies.

Economic sociology --- sociale ongelijkheid --- 301.17 --- Economics --- Merit (Ethics) --- Success --- Fortune --- Economics. --- Psychological aspects. --- Sociological aspects. --- Economic aspects. --- Psychological aspects --- Sociological aspects --- Economic aspects