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Industrial television --- -Television authorship --- Television programs --- Television scripts --- Television writing --- Authorship --- Business television --- Corporate television --- Television --- Television, Business --- Television, Corporate --- Television, Industrial --- Television in industry --- Closed-circuit television --- Television in management --- Industrial applications --- Television authorship
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Audiovisual methods --- Telecommunication technology --- Business management --- videotoepassingen --- bedrijfsimago --- bedrijfsreclame --- filmproducties
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This book offers an in-depth exploration of the exciting field of corporate media production from concept development through to the final stages of postproduction and considers all the technical, interpersonal and creative elements needed for success. This third edition has been updated to reflect both traditional and social media production perspectives, including all phases of research and script development/presentation; essential preproduction activities and production styles; equipment; editing; distribution and evaluation methods; and the role of social media as distribution platforms. Special emphasis is placed on the director's role and client education and handling. Organized to follow the standard production sequence, Corporate Media Production, Third Edition, will lead students through the entire process in a clear, logical, step-by-step manner.
Mass communications --- Film --- video-opnamen --- videotoepassingen --- film --- massamedia --- media --- multimedia --- digitale video
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