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The commercial exploitation of intellectual property rights by licensing
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ISBN: 1854182854 9786610174034 1423721268 128017403X 1854184423 9781423721260 9781854182852 9781854184429 Year: 2001 Publisher: London Thorogood

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Abstract

This Report will show you - whether as licensor or licensee - how to identify and secure profitable opportunities, strategies and techniques for negotiating the best agreement, and finally the techniques of successfully managing a license operation.


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Commercial Exploitation of Intellectual Property Rights by Licensing
Author:
Year: 2001 Publisher: Thorogood Publishing Ltd.

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