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Periodical
Journal of marketing management
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ISSN: 0267257X 14721376 Year: 1997 Publisher: London

Profitable product management.
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ISBN: 0750618884 Year: 1995 Publisher: Oxford : Butterworth - Heinemann on behalf of the Chartered Institute of Marketing,

Effective Promotional Planning for e-Business.
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ISBN: 0750652683 Year: 2002 Publisher: Oxford : Butterworth-Heinemann,

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The Practice of advertising
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ISBN: 0750622393 Year: 1995 Publisher: London : Butterworth-Heinemann,

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From brand vision to brand evaluation : strategically building and sustaining brands
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ISBN: 0750646144 Year: 2001 Publisher: Oxford : Butterworth-Heinemann,

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Digital
CIM coursebook : Project management in marketing
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ISBN: 9780080961224 0080961223 Year: 2009 Publisher: Burlington, MA Butterworth-Heinemann

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The CIM handbook of export marketing : a practical guide to opening and expanding markets overseas
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ISBN: 0750643463 Year: 1999 Publisher: Oxford Butterworth-Heinemann

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Book
CIM coursebook : project management in marketing.
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ISBN: 9786612257735 Year: 2009 Publisher: Oxford Butterworth-Heinemann

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Marketing logistics
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ISBN: 0750622091 Year: 1997 Publisher: Oxford Butterworth-Heinemann

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Market-led strategic change : a guide to transforming the process of going to market
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ISBN: 075065225X Year: 2002 Publisher: Oxford : Butterworth-Heinemann,

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Keywords

Marketing --- Management.

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