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An intriguing study of the revolutionary army as a powerful and yet contested symbol of nascent national identity among the American colonies.
National characteristics, American --- American national characteristics --- History --- Patriotism --- United States. --- Loyalty --- Allegiance --- Continental Army (U.S.) --- American Continental Army --- Revolutionary Army (U.S.) --- American Revolution. --- army life. --- civilians. --- military identity. --- national identity. --- revolutionary army.
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This text explores the origins, nature and character of brands. By examining how different researchers and commentators have talked about brands and the assumptions about brands which underpin qualitative research practice, we arrive at an overall view of what brands are and what they do.
Marketing research -- Methodology. --- Marketing research. --- Qualitative research. --- Management --- Business & Economics --- Management Styles & Communication --- Business names. --- Brand name products. --- New products. --- Market research --- Marketing --- Markets --- Qualitative analysis (Research) --- Qualitative methods (Research) --- New product development --- NPD (Marketing) --- Product development --- Products, New --- Brand names --- Branded merchandise --- Merchandise, Branded --- Name brand products --- Brands (Commerce) --- Firm names --- Trade names --- Research --- Research, Industrial --- Commercial products --- Industrial design --- Business names --- Branding (Marketing) --- Trademarks --- Names --- Brand name products --- Advertising
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