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ISBN: 9076802262 Year: 2006 Publisher: Amsterdam SWOCC : Stichting Wetenschappelijk Onderzoek Commerciële Communicatie
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Reclame --- Multimedia --- Synergie --- Reclamecampagne --- Geïntegreerde marketing --- Marketingcommunicatie --- Geïntegreerde communicatie
Book
Year: 2010 Publisher: Amsterdam SWOCC
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Consumer behavior --- Market research --- Advertising. Public relations --- merken --- sociale media --- online advertising --- consumentengedrag
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Year: 2010 Publisher: Amsterdam Swocc
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Year: 2010 Publisher: Amsterdam SWOCC : Stichting Wetenschappelijk Onderzoek Commerciële Communicatie
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Sociale communicatie --- Mond-tot-mondreclame --- Consumentengedrag --- Internet --- Inhoudsanalyse --- Marketing
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