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History of Germany and Austria --- anno 1900-1999 --- anno 1800-1899 --- #A9701A --- Germany --- History --- -History --- -#A9701A --- -History of Germany and Austria --- 19th-20th centuries --- 921 --- Duitsland geschiedenis --- geschiedenis Europa --- histoire Europe

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Politics --- anno 1990-1999 --- Germany --- -940.53/.54 --- #KVHA:Politiek; Duitsland --- #KVHA:Geschiedenis; Duitsland --- History --- -Germany --- -Politics --- 940.53/.54

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1 SPENGLER, OSWALD --- Philosophers --- -History --- -Annals --- Auxiliary sciences of history --- Scholars --- Filosofie. Psychologie--SPENGLER, OSWALD --- Biography --- Philosophy --- Spengler, Oswald --- -Filosofie. Psychologie--SPENGLER, OSWALD --- 1 SPENGLER, OSWALD Filosofie. Psychologie--SPENGLER, OSWALD --- Spengler, O. --- Спенглер, Осwалд --- Ssu-pin-ko-le --- Shpengler, Osvalʹd --- Shpengler, O. --- Shibingele --- Şpingler --- Spengler, Osowald --- -Scholars --- Annals --- Спенглер, Осwалд, --- Ssu-pin-ko-le, --- Shpengler, Osvalʹd, --- 史賓格勒 --- Şpingler, --- Spengler, Osowald, --- -Biography

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In this fascinating volume, Nicholas O'Shaughnessy elucidates the phenomenon of the Nazi propaganda machine via the perspective of consumer marketing, conceptualising the Reich as a product campaign. Marketing the Third Reich explores the insidious connection between a mass culture and a political movement, and how the cultures of consumption and politics influence and infect each other ? consumerised politics and politicised consumption. Ultimately its concern is with the ?engineering of consent? ? the troubling matter of how public opinion can be manufactured, and governments elected, via sophisticated methodologies of persuasion developed in the consumer economy. Nazism functioned as a brand, packaging almost everything with persuasive purpose.Bron : routledge.com

Propagande national-socialiste. --- National socialism --- Totalitarianism and art --- Totalitarisme et art --- History. --- Politieke marketing --- Marketing --- Grafische vormgeving --- Propaganda --- Branding --- Massacommunicatie --- Financiewezen --- Oorlogspropaganda

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ALLEMAGNE --- 20E SIECLE