Abstract | Keywords | Export | Availability | Bookmark

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

The AIDS epidemic, a staggering challenge by any measure, becomes more complex every year. The global response to this epidemic has taken many forms, with information and communication playing an important role in most initiatives. According to the authors of this important book, strategic communication is a promising response to the HIV/AIDS epidemic since it combines a series of important elements and is designed to stimulate positive and measurable behavior change. After describing the key principles of this strategy, the authors elaborate on a wide range of important issues including:. - T

AIDS (Disease) --- Communication in medicine. --- Health behavior. --- Health education. --- Health --- Hygiene --- Communication in medicine --- Education --- Health promotion --- Preventive health services --- Behavior, Health --- Health habits --- Diseases --- Habit --- Health attitudes --- Human behavior --- Medicine and psychology --- Health communication --- Medical communication --- Medicine --- Prevention. --- Study and teaching --- Causes and theories of causation --- Health behavior --- Health education --- Sida --- Habitudes sanitaires --- Education sanitaire --- Communication en médecine --- Prevention --- Prévention