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Intercultural Transfer of Management Practices of German MNC to Brazil : The Interplay of Translation and Recontextualization.
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ISBN: 9783658380564 9783658380557 9783658380571 Year: 2022 Publisher: Wiesbaden Springer Vieweg. in Springer Fachmedien Wiesbaden GmbH

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Abstract

Multinational companies transfer managerial practices such as quality management globally. Studies from different perspectives have examined cultural, institutional, and organizational challenges in practice transfer, however, little is known about the micro-processes of intercultural transfer, especially in complex cultural settings as Brazil. Integrating the recontextualization perspective and Scandinavian institutionalist transfer-as-translation approach, this book explores micro-processes of transfer from German MNC to Brazilian subsidiaries from a multiple cultures perspective. Findings show the complementary nature of micro-processes of translation and recontextualization, embedding them into a process model of four stages: Preparation, translation, recontextualization, and institutionalization. Intercultural transfer can be considered an iterative and multi-level process in which practices diffuse from individuals, to teams, to the organization. The book contributes to international management by cross-fertilizing the two approaches, by highlighting cultural and institutional particularities of the Brazilian context using a culturally sensitive methodology, and by showing the transformative power of managerial practices on organizations and ecosystems. About the author Madeleine Bausch completed her PhD at University of Passau, Germany. Since March 2022, she is a researcher at the Faculty of Economics and Business, University of Chile. .


Book
Intercultural Transfer of Management Practices of German MNC to Brazil
Authors: ---
ISBN: 9783658380564 Year: 2022 Publisher: Wiesbaden Springer Fachmedien Wiesbaden :Imprint: Springer Gabler


Book
Constructive intercultural management : integrating cultural differences successfully
Authors: --- ---
ISBN: 1839104554 1839104554 9781839104558 9781839104558 1839104538 9781839104534 Year: 2021 Publisher: Cheltenham, UK: Elgar,

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Abstract

This textbook comprises an innovative companion for cross-cultural management classes, demonstrating how organizations can deal with cultural differences successfully. Providing a constructive and positive lens into the multifaceted world of interculturality, the authors illustrate the multiple benefits associated with cultural diversity in the fast-changing global and digital environment. Key features include: Carefully constructed chapters that match course development; Practical recommendations drawn from multiple disciplines for managing diversity; Case studies from numerous cultures to educate students and managers alike in shaping intercultural relationships; Multiple frameworks for analysis and illustrative literature reviews to provide a substantial and unique overview of intercultural management. Outlining ways in which to understand and constructively design interculturality, this textbook is a seminal guide for students of bachelors, masters and MBA courses, particularly those focusing on management studies. It also provides useful insights for organizations looking to design and develop intercultural management practices"--

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