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book (3)


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English (3)


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2016 (2)

2008 (1)

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Media strategies for marketing places in crisis : improving the image of cities, countries and tourist destinations
Authors: ---
ISBN: 9780750684521 9780080557076 9781136378362 9781136378409 9781136378416 9781138473546 Year: 2008 Publisher: Amsterdam Elsevier


Book
Tourism Marketing for Developing Countries : Battling Stereotypes and Crises in Asia, Africa and the Middle East
Authors: ---
ISBN: 1137342145 134957919X 1137342153 Year: 2016 Publisher: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan,

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Abstract

Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .

Keywords

Tourism --- Travel & Tourism --- Geography --- Earth & Environmental Sciences --- Marketing --- Marketing. --- Leadership. --- International business enterpris. --- International economics. --- Tourism. --- Development economics. --- Business Strategy/Leadership. --- International Business. --- International Economics. --- Tourism Management. --- Development Economics. --- Economics --- Economic development --- Holiday industry --- Operators, Tour (Industry) --- Tour operators (Industry) --- Tourism industry --- Tourism operators (Industry) --- Tourist industry --- Tourist trade --- Tourist traffic --- Travel industry --- Visitor industry --- Service industries --- National tourism organizations --- Travel --- Economic policy, Foreign --- Economic relations, Foreign --- Economics, International --- Foreign economic policy --- Foreign economic relations --- Interdependence of nations --- International economic policy --- International economics --- New international economic order --- Economic policy --- International relations --- Economic sanctions --- Consumer goods --- Domestic marketing --- Retail marketing --- Retail trade --- Industrial management --- Aftermarkets --- Selling --- Ability --- Command of troops --- Followership --- Economic aspects --- International business enterprises. --- Management. --- Administration --- Industrial relations --- Organization --- Business enterprises, International --- Corporations, International --- Global corporations --- International corporations --- MNEs (International business enterprises) --- Multinational corporations --- Multinational enterprises --- Transnational corporations --- Business enterprises --- Corporations --- Joint ventures --- International economic relations.


Book
Tourism marketing for developing countries : battling stereotypes and crises in Asia, Africa and the Middle East
Authors: ---
ISBN: 9781137342140 Year: 2016 Publisher: Basingstoke Palgrave Macmillan

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Abstract

Keywords

Applied marketing --- Middle East --- Asia --- Africa

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