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UCLouvain (2)

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Resource type

book (5)


Language

English (4)

French (1)


Year
From To Submit

1970 (1)

1965 (2)

1964 (1)

1957 (1)

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Book
Defining advertising goals for measured advertising results
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Year: 1965 Publisher: New York: Association of national advertisers,

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Keywords

Advertising


Book
A management guide to cooperative advertising
Authors: ---
Year: 1970 Publisher: New York : Association of National Advertisers,

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Book
La publicité se définit et se mesure
Authors: ---
Year: 1964 Publisher: Paris : Presses universitaires de France,

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Keywords

Advertising --- Publicité


Book
Advertising at the point of purchase
Authors: ---
Year: 1957 Publisher: New York: McGraw-Hill Book Company,

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Book
Management and advertising problems in the advertiser-agency relationship.
Authors: ---
Year: 1965 Publisher: New York (N.Y.) : Association of national advertisers,

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Keywords

Advertising.

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