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Social sciences --- Mathematical models. --- Statistical methods. --- 510.67 --- -#SBIB:303H60 --- #SBIB:303H10 --- #SBIB:004.IO --- 681.3*G22 --- 510.67 Theory of models --- Theory of models --- 681.3*G22 Graph theory: graph algorithms; network problems; path and tree problems; trees--See also {681.3*F22} --- Graph theory: graph algorithms; network problems; path and tree problems; trees--See also {681.3*F22} --- Behavioral sciences --- Human sciences --- Sciences, Social --- Social science --- Social studies --- Civilization --- Mathematical models --- Bijzondere methoden: algemeen --- Methoden en technieken: algemene handboeken en reeksen --- 519.2 --- -519.2 Probability. Mathematical statistics --- Probability. Mathematical statistics --- Statistical methods --- Methods in social research (general) --- Mathematical statistics --- -Behavioral sciences --- Sciences sociales --- Modèles mathématiques --- Méthodes statistiques --- 519.2 Probability. Mathematical statistics --- -Statistical methods --- -Mathematical models

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Political campaigns --- Presidents --- Election

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Public opinion polls --- Public opinion

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Polling and the Public helps readers become savvy consumers of public opinion polls, offering solid grounding on how the media cover them, their use in campaigns and elections, and their interpretation. This trusted, brief guide by Herb Asher also provides a non-technical explanation of the methodology of polling so that students become informed participants in political discourse. Fully updated with new data and scholarship, the Ninth Edition examines recent elections and the use and misuse of polls in campaigns, and delivers new coverage of web-based and smartphone polling.

Public opinion polls. --- Public opinion

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