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Intangible Assets such as brands and other intellectual property (IP) are highly contextual and unique. There exist hardly any functioning market mechanisms for IP. For these reasons, IP valuation for strategic and prognostic, i.e. future-related, purposes is highly complex. This work aims at making a contribution to facilitate better handling of this complexity. It therefore firstly illuminates basic aspects of value which apply to all IP, before specifics of trade marks and brands are dealt with. The introduction of a new approach to IP valuation as well as an overview of legal dimensions of brand value constitute further key aspects of the work.

Brand name products --- Trademarks --- Law and legislation. --- Industrial property --- Commercial law --- Markenrecht --- Urheberrecht / Gewerblicher Rechtsschutz und Medienrecht --- Gewerblicher Rechtsschutz

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The Human Genome Project revealed that the human organism contains far fewer genes than proteins. The fact that approximately 33,000 genes encode more than 200,000 thousands proteins invalidated the long-held assumption that one gene encodes a single protein. Further studies demonstrated that even small structural variations in the

Biotechnology --- Proteomics --- Protein engineering --- Engineering, Protein --- Protein design --- Proteins --- Biochemical engineering --- Genetic engineering --- Molecular biology --- Biopiracy --- Design --- Markenrecht --- Urheberrecht / Gewerblicher Rechtsschutz und Medienrecht --- Gewerblicher Rechtsschutz

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Trademark rights play a significant role in the proper functioning of a common market of a given regional bloc. Experience teaches that, unless national trade mark regimes of individual countries cooperating in a given regional bloc such as the East African Community (EAC) are integrated into a common market, trademark proprietors may invoke their intellectual property rights to dissect the common market into different national markets and in that way blocking the free movement of trademarked goods from one part of the common market to the other. This book is therefore intended as guideline when addressing the challenges posed on a regional common market by the absence of a common market for trademarked goods. The study provides for legal techniques through which the latter market may be established to compliment an existing common market as a policy choice in favour of the principle of free movement of goods. To this end, the book analyses key principles that govern the EU’s community trade mark system and determines the extent to which these principles may be adapted to suit the EAC common market.

Trademarks --- Law and legislation --- Legal status, laws, etc. --- Merchant marks --- Registration of trademarks --- Trade-marks --- Trade names --- Trade regulation --- Brand name products --- Business names --- Logos (Symbols) --- Service marks --- Markenrecht --- Urheberrecht / Gewerblicher Rechtsschutz und Medienrecht --- Gewerblicher Rechtsschutz

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Die Autorin beschäftigt sich mit der Informationsbeschaffung in Patentrechtsstreitfällen. Sie vergleicht die Regelungen im amerikanischen Recht mit dem französischen Institut der Saisie-Contrefacon.

Patent suits --- Discovery (Law) --- Evidence, Documentary --- Documentary evidence --- Evidence (Law) --- Legal documents --- Pretrial discovery --- Equity pleading and procedure --- Pre-trial procedure --- Patent litigation --- Patent laws and legislation --- Markenrecht --- Urheberrecht / Gewerblicher Rechtsschutz und Medienrecht --- Gewerblicher Rechtsschutz

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Nachdem die Debatte um eine sogenannte Materialisierung bislang vor allem im Privatrecht geführt wurde, hat sie mittlerweile auch das Zivilprozessrecht erreicht. Dabei ist die grundlegende Frage: Inwieweit ist und soll das Zivilprozessrecht streng formal, inwieweit von außerprozessualen Wertungen geprägt sein? Roman F. Kehrberger beleuchtet daher unterschiedliche Quellen möglicher außerprozessualer Wertungen - etwa Grundrechte, materiell-rechtliche Sonderwertungen oder die kompensatorische Prozessleitung durch Richter - und deren Einflüsse auf das Zivilprozessrecht. Zur Frage, ob sich richterliche Aktivität im Sinne einer Materialisierung auswirkt, betrachtet er rechtsvergleichend das englische Recht. Zur Bewertung einer möglichen Materialisierung wird grundlegend darauf rekurriert, warum im modernen Rechtsstaat überhaupt ein Zivilprozess existiert und wie dieser idealerweise ausgestaltet sein sollte.

Civil law. --- Law, Civil --- Private law --- Roman law --- Gerechtigkeit --- private enforcement --- kollektiver Rechtsschutz --- Prozesszweck --- richterliche Hinweispflicht --- Zivilverfahrensrecht, Insolvenzrecht --- Bürgerliches Recht