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Originally published in 1976. This book grew out of a series of articles about paperback distribution which the author wrote and which Publishers Weekly published in March and April of 1975.

Paperbacks --- Book industries and trade --- Publishing --- History.

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Paperbacks. --- Latin America --- Amérique latine --- History --- Bibliography --- Bibliographie

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Paperbacks --- Popular literature --- Publishing --- History --- Dell Publishing Company --- History.

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English literature --- -Paperbacks --- -Popular literature --- -Yellowback books --- -English literature --- -Yellowback books -

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Paperback book publishing in the United States came of age in the fifteen years following World War II. A handful of companies emerged from the welter of hardcover and softcover reprint operations that existed during this period. They became the leading imprints within mass market book publishing and have to this day directed the course of the popular book industry in America. New American Library (NAL), publisher of Signet and Mentor paperbacks, is one of these companies. This book is based on the editorial correspondence of NAL from the company's beginning in 1945 until just after its purchase by the Times-Mirror Company in 1961

Authors and publishers --- Books and reading --- Literature publishing --- Paperbacks --- Popular literature --- History --- Publishing --- Enoch, Kurt --- Weybright, Victor --- New American Library.