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'This original book addresses the important issue of cultural distance and provides insights for the sustainable development of both the green technology industry and international collaboration. It does so with a multidisciplinary perspective and uses the cases of two highly relevant regions. It is a must-read for scholars and practitioners interested in the role of culture in Sino-European relations and green technology.’ —Vasyl Taras, Associate Professor, University of North Carolina at Greensboro, USA This book uses the concepts of both cultural and psychic distance to analyse managers’ perceptions in international business settings, with a specific focus on European and Chinese ventures in the green technology industry. The key concept of ‘distance’ refers to the variations of cultures, languages, business practices, policies and regulations that distinguish different countries. Offering empirical case studies and theoretical refinements on how scholars can conceptualise and operationalise the psychic distance construct, the authors provide a comprehensive examination of European foreign direct investment (FDI) to China and Chinese FDI to Europe. Contributing to the Marie Curie scheme, Partnering Opportunities between Europe and China in the Renewable Energy and Environmental iNdustries (POREEN), this book is an invaluable read for managers and practitioners.

Social psychology --- Sociology of culture --- Foreign trade. International trade --- Economics --- International law --- Operational research. Game theory --- Mathematical statistics --- Business policy --- Planning (firm) --- Organization theory --- Personnel management --- Production management --- internationale economische organisaties --- internationale economische politiek --- internationale handel --- hernieuwbare energie --- B2B (business-to-business) --- economie --- mathematische modellen --- leidinggeven --- strategisch beleid --- internationale economie --- projectmanagement --- speltheorie --- intercultureel management --- duurzame ontwikkeling --- econometrie --- operationeel onderzoek --- Asia

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This compendium introduces game theory and gamification to a number of different domains and describes their professional application in information systems. It explains how playful functions can be implemented in various contexts and highlights a range of concrete scenarios planned and developed for several large corporations. In its first part the book presents the fundamentals, concepts and theories of gamification. This is followed by separate application-oriented sections – each containing several cases – that focus on the use of gamification in customer management, innovation management, teaching and learning, mobile applications and as an element of virtual worlds. The book offers a valuable resource for readers looking for inspiration and guidance in finding a practical approach to gamification.

Quantitative methods (economics) --- Economic schools --- Programming --- Information systems --- ICT (informatie- en communicatietechnieken) --- MIS (management informatie systeem) --- bedrijfseconomie --- economie --- informatiesystemen --- economisch denken --- informatica management

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This compendium introduces game theory and gamification to a number of different domains and describes their professional application in information systems. It explains how playful functions can be implemented in various contexts and highlights a range of concrete scenarios planned and developed for several large corporations. In its first part the book presents the fundamentals, concepts and theories of gamification. This is followed by separate application-oriented sections – each containing several cases – that focus on the use of gamification in customer management, innovation management, teaching and learning, mobile applications and as an element of virtual worlds. The book offers a valuable resource for readers looking for inspiration and guidance in finding a practical approach to gamification.

Management information systems. --- Economic theory. --- Computers. --- Business Information Systems. --- Economic Theory/Quantitative Economics/Mathematical Methods. --- Information Systems and Communication Service.

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• Reference Manager
• EndNote
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This compendium introduces game theory and gamification to a number of different domains and describes their professional application in information systems. It explains how playful functions can be implemented in various contexts and highlights a range of concrete scenarios planned and developed for several large corporations. In its first part the book presents the fundamentals, concepts and theories of gamification. This is followed by separate application-oriented sections – each containing several cases – that focus on the use of gamification in customer management, innovation management, teaching and learning, mobile applications and as an element of virtual worlds. The book offers a valuable resource for readers looking for inspiration and guidance in finding a practical approach to gamification.

Ludificació --- Teoria de jocs --- Sistemes d'informació --- Management information systems. --- Economic theory. --- Computers. --- Business Information Systems. --- Economic Theory/Quantitative Economics/Mathematical Methods. --- Information Systems and Communication Service.