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Culture hacks are an agile instrument for bringing the desired corporate culture to life in everyday operations. They keep the postulated values in focus and ensure the necessary reflection of daily activities. Culture hacks address the mindset and specific behavior, thus making the corporate culture tangible for all employees at every level of the hierarchy. Corporate culture, increasingly recognized as an important issue, is the focus of this book. Culture hacks represent a key element in shaping corporate culture. The topic is still relatively new, and the book is the first to present a comprehensive concept for the strategic use of culture hacks. It bridges the gap between corporate strategies and operational processes. The concept presented is very pragmatic: specific models, tools, design principles and roadmaps clarify and accompany the implementation in operational practice. The book creates a framework for the targeted and strategic use of culture hacks to optimize corporate culture. The Content What are culture hacks? Strategic Hacks - Nudging - Tips & Tricks Irritations and pattern breaks as ways to change behavior Mindset and behavior - addressees of interventions Impulses through and for New Work, Management 3.0 and Agility Culture hacks as a guerrilla strategy Proven design principles - suitable fields of application Personal and organizational maturity levels How they can be integrated into everyday business life Inventory and roadmaps - Drawing from a pool of knowledge Dynamic design of culture hack strategies With digressions on paradoxical intervention, empathy, psychological safety, mindset and behavior Successful implementation - Do's and Don't's Numerous examples illustrate the process The author Prof. Dr. Josef Herget combines many years of experience in research with international consulting activities. He has taught at various universities in Europe and managed several companies. He is director of the "Excellence Institute - Research & Solutions" in Vienna and a sought-after speaker, consultant and coach. The translation was done with the help of artificial intelligence. A subsequent human revision was done primarily in terms of content.

Management. --- Strategic planning. --- Leadership. --- Personnel management. --- Business Strategy and Leadership. --- Human Resource Management. --- Corporations --- Employment management --- Human resource management --- Human resources management --- Manpower utilization --- Personnel administration --- Management --- Public administration --- Employees --- Employment practices liability insurance --- Supervision of employees --- Ability --- Command of troops --- Followership --- Goal setting (Strategic planning) --- Planning, Strategic --- Strategic intent (Strategic planning) --- Strategic management --- Planning --- Business planning --- Administration --- Industrial relations --- Organization --- Personnel management

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Corporate culture is the most important and central success factor for sustainably successful organizations. If one understands corporate culture as a reality of life within companies which can be formed and developed, it becomes a key management tool. In practice, however, there is often a lack of concrete models, methods and approaches on how to directly change and shape the corporate culture. This is the aim of this practice-oriented book: After a brief introduction to the relevant terms and concepts of corporate culture, its importance for corporate success is elaborated. An integrated architecture model of corporate culture sets the framework for strategy, operational implementation and conscious, culture-compliant daily action. A six-phase process is then presented, which starts with the determination of the most important factors of the individual corporate culture, enables a maturity classification, presents possible methods and intervention options and outlines a change process via a roadmap with which a successful culture change can be monitored. An accompanying illustrative example clarifies the individual phases and demonstrates the possible implementation in one's own corporate practice. The importance of leadership and recommendations for the successful implementation of corporate culture projects round off the book. This book is a translation of the original German edition Unternehmenskultur gestalten by Josef Herget published by Springer-Verlag GmbH Germany, part of Springer Nature in 2020. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation. The content Integrated architecture model – a framework for corporate culture design Developing your own culture model – determining the central factors of your corporate culture Implementation and monitoring - designing the change process Dos and Don'ts in culture change projects - ensuring success The author Prof. Dr. Josef Herget combines many years of experience in academia with international consulting activities. He has taught and researched at various universities in Europe and managed several companies. He is the director of the Excellence Institute - Research & Solutions in Vienna.

Business policy --- Business management --- organisatiemanagement --- management --- organisatiecultuur --- Corporate culture. --- Corporate culture --- Social aspects.

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