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Type Tricks: User Design is a dissemination of the author's research into typeface legibility. What to consider when choosing fonts in difficult reading situations including signage, small point sizes, glance-like reading or scanning? But also what to look out for when designing for struggling readers, for example people with low-vision, elderly, children and people with dyslexia.This kind of research is normally communicated in scientific papers, which takes a long time to read and understand. In this book, all findings are presented in an illustrative and easily accessible way. The book has a small amount of text and lots of illustrations presenting more than 140 tips from evidence-based research.

Typografie --- Letterontwerp --- Typography

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Perfekt unperfekt? Auf Hochglanz polierte Gestaltung erscheint uns manchmal distanziert, umgekehrt kann eine rasch hingeworfene Linie oder eine verwackelte Fotografie authentisch wirken. Im Design ist der Ausarbeitungsgrad ein wichtiger Stil- und Wirkungsfaktor. Durch einen rhetorischen Blick verschiebt sich die Frage nach »guter« Gestaltung hin zur Frage nach wirkungsvollem Design: Welcher Elaborationsgrad ist angemessen - relativ zum verfolgten Zweck und Kontext? Annina Schneller entwickelt eine praxisorientierte Rhetorik des Designs, die erstmals Strategien der Elaboration beleuchtet: in der klassischen Rhetorik, in der Grafi kdesigngeschichte und in zwei Anwendungsfeldern der visuellen Kommunikation. Perfektion und Abweichung vom Ideal stehen dabei in einem steten Spannungsverhältnis. The book offers insight into the classical rhetorical strategies of elaboration for researchers interested in rhetoric as well as for designers and artists. The process of elaboration is governed by the tension between the perfect and imperfect, polish and rawness, and by the realization of an ideal or departure from it. The book illustrates this process with regard to the history of graphic design and based on two case studies.

Rhetoric. --- Graphic design (Typography)

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Graphic design (Typography) --- Layout (Printing)

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Graphic arts --- Dutch literature --- typography --- graphic arts

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Immutable: Designing History' explores the banal genre of the document and its entanglement with statecraft and colonial (ism/ity). This is framed as a 5,000 year chronology, imbricating the developments of money and writing from Mesopotamian clay tablets to distributed ledgers, like the blockchain. Immutability figures as a design imperative and hermeneutic for considering a variety of techniques (material, technological, administrative, etc.) of securitization against the entropy of a document's movement through space/time, and the political. This project is driven by a contrast: design educators tend to teach forms like logos, books, websites, etc., but not passports, money, property deeds, etc., in spite of these being, I contend, design's most profoundly consequential forms. As an alternative historiography, "Immutable" gestures both towards anthropologist Laura Nader's call to "study up" (on those in power), and the radical educator Paolo Freire's recognition of the "limit situation" as a generative condition for emancipatory praxis. The book's aim is to orient graphic design towards the vocation of imagining, naming, and remembering beyond the horizons of its role as a managerial, administrative, and colonial instrument that imposes a rationality of vision and accountability upon what is knowable, thinkable and sayable. Chris Lee is a graphic designer and educator based in Buffalo and Brooklyn, NY. He is a graduate of OCADU and the Sandberg Instituut. His research/studio practice explores graphic design's entanglement with power, standards, and the document. Chris is an Assistant Professor in the Undergraduate Communications Design Department at the Pratt Institute.

Graphic design (Typography) --- Money --- Industrial design --- History --- Political aspects