Narrow your search

Library

UGent (2)

KBC (1)

KU Leuven (1)

LUCA School of Arts (1)

Odisee (1)

Thomas More Kempen (1)

Thomas More Mechelen (1)

UCLL (1)

ULB (1)

ULiège (1)

More...

Resource type

book (3)


Language

English (3)


Year
From To Submit

2022 (3)

Listing 1 - 3 of 3
Sort by

Book
Building Resilience into the Nation's Medical Product Supply Chains.
Authors: --- --- --- --- --- et al.
ISBN: 0309274710 0309274745 Year: 2022 Publisher: Washington, D.C. : National Academies Press,

Loading...
Export citation

Choose an application

Bookmark

Abstract

Over the past several decades, supply chain disruptions have repeatedly plagued the U.S. health care system, costing health care systems millions of dollars per year, threatening the clinical research enterprise, and most importantly, imperiling the health and lives of patients. The Committee on Security of America's Medical Supply Chain, convened by the National Academies of Sciences, Engineering, and Medicine, was charged with addressing this important issue by examining the root causes of medical product shortages and identifying ways to enhance their resilience - both in so-called normal times and during public health emergencies. Building Resilience into the Nation's Medical Product Supply Chains outlines the committee's seven recommendations and presents a framework of protection comprising awareness, mitigation, preparedness, and response measures.


Book
Key account management excellence in pharma & medtech
Author:
ISBN: 1003226515 1003226515 1000573397 1000573354 1032128577 Year: 2022 Publisher: Abingdon, Oxon ; New York, NY : Routledge,

Loading...
Export citation

Choose an application

Bookmark

Abstract

"Key Account Management Excellence in Pharma & Medtech is designed to help life sciences practitioners develop and execute innovative and effective key account management (KAM) strategies and capabilities. Pharmaceutical and medtech companies are increasingly pursuing KAM in response to the rapid rise of large, sophisticated and complex healthcare provider and payer systems and groups. Those that invest the time to get KAM right will protect their business and grow with these rising customers. This book is groundbreaking in both its scope and its tailoring of leading KAM practices specifically for life sciences. The central theme is that "key account management is an organization-wide business strategy, not just a role or a sales-specific initiative." KAM is a strategy focused on providing unique offerings and value through an orchestrated, cross-functional, go-to-market model designed specifically to address the needs and engagement preferences of a unique segment of customers. The insights and practices shared in this book are designed to be a valuable reference at every stage of the KAM journey. The book has been designed to facilitate a common language and deep understanding of KAM issues and leading practices organization-wide-particularly for life sciences leaders, account managers and cross-functional team members responsible for building, transforming and supporting their organization's KAM strategies and capabilities"--

Capitalizing on the Curse
Author:
ISBN: 1588269221 9781588269225 158826310X 9781588263100 Year: 2022 Publisher: Boulder

Loading...
Export citation

Choose an application

Bookmark

Abstract

Although a regular occurrence for millions of women, menstruation is typically represented in US culture as an illness or a shameful episode--to the benefit of an entire industry. Elizabeth Kissling reveals how corporations capitalize on long-standing negative attitudes about menses to sell solutions for nonexistent problems. The commercialization of menstruation, Kissling acknowledges, has in many ways been positive: women embrace readily available, reasonably priced, and easy-to-use products with good reason. But it has also been one of the worst things to happen to women. Documenting how industry advertising portrays women as "the weaker sex," Kissling explores the profound gender bias inherent in--and reinforced by--the business of menstruation.

Listing 1 - 3 of 3
Sort by