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This is a carrier bag woven out of ancestral tales. Just like the body of an undead lich, its material are past stories reanimated into new fiction. As a lich digs up the bones of the passed to generate power from them, so does this book divine future from stories already told. In order to shape future, past matter has been taken to build a new present. In this anachronistic landscape, undead has become a living, genrative medium. Some of the stories have been lifted from their context to spite themselves and their authors, others to celebrate them. Either way, it is now up to the reader to further the stories. Parallel to this process, our living bodies and the virtual have also been putrefying into each other. In the virtual, bodies have been turned into lines of information to be standardised. From these, norms have been created and models built. In this context too, the dead is reanimated: intellect vitalises undead information matter to serve as a tool. We wield these tools as extensions of us, becoming undead ourselves. We are all liches now.
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Das Logo muss grs̲ser! ist unter Grafikdesigern weltweit ein running gag, der ihre Zusammenarbeit mit Auftraggebern res|miert, die unter Marketing vor allem Reklame verstehen. Grafikdesign wird meist von Nicht-Designern (z.B. im Marketing) beauftragt und beurteilt. Und wenn dann Welten (und Egos) aufeinander treffen, sorgt das nicht nur f|r Missverstñdnisse und Frustration, sondern am Ende auch f|r schlechte Ergebnisse. Dieses Buch der leidenschaftlichen Grafikdesignerin Rebekka Ludwig vermittelt Nicht-Grafikern die Grundlagen guter Gestaltung und hilft ihnen so, die beauftragten Grafikdesigner besser zu briefen, zu verstehen und eingereichte Entw|rfe besser zu beurteilen. Ludwig schafft gestalterische Kompetenz und Urteilssicherheit dort, wo sonst persn̲liche Geschmc̃ker entscheiden - damit Auftraggeber und Grafiker die gleiche Sprache sprechen und am Ende die gute Gestaltung gewinnt.
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Graphic arts --- Dutch literature --- typography --- graphic arts
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Expressive Printmaking goes back to first principles to rediscover the full potential of printmaking. Through introducing a tantalizing array of techniques, it shows the artist how to communicate stories and emotions through dynamic prints that sing off the page. It covers printing by hand and by press and techniques range from paper dry point to Mokulito and from monoprint to plaster cast impressions. It also explains how to combine techniques and gives advice on line, tone, form, colour and texture. Along with step-by-step projects and some 500 illustrations, this exciting book leads you to create unique prints that challenge you technically, inspire you visually and encourage you to try more.
Graphic arts --- graphic arts --- prentkunst --- grafische technieken
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