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This text is a manifesto for building on diverse cultural strengths in international development. Gently but firmly, it demonstrates how and why cultural studies and anthropology have fallen short in application and, arguably, in terms of social science.

Ethnology --- Economic development --- Economic policy --- Social aspects --- Social aspects. --- Developing countries --- Social policy. --- Economic nationalism --- Economic planning --- National planning --- State planning --- Economics --- Planning --- National security --- Social policy --- Development, Economic --- Economic growth --- Growth, Economic --- Statics and dynamics (Social sciences) --- Development economics --- Resource curse --- Cultural anthropology --- Ethnography --- Races of man --- Social anthropology --- Anthropology --- Human beings --- Emerging nations --- Fourth World --- Global South --- LDC's --- Least developed countries --- Less developed countries --- Newly industrialized countries --- Newly industrializing countries --- NICs (Newly industrialized countries) --- Third World --- Underdeveloped areas --- Underdeveloped countries --- Cultural property --- Economic development projects. --- Economic aspects. --- Development projects, Economic --- Projects, Economic development --- Economic assistance --- Technical assistance --- Cultural heritage --- Cultural patrimony --- Cultural resources --- Heritage property --- National heritage --- National patrimony --- National treasure --- Patrimony, Cultural --- Treasure, National --- Property --- World Heritage areas