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"Influence action through data! This is not a book. It is a one-of-a-kind immersive learning experience through which you can become -- or teach others to be -- a powerful data storyteller. Let's practice! helps you build confidence and credibility to create graphs and visualizations that makes sense and weave them into action-inspiring stories. Expanding upon best seller storytelling with data's foundational lessons, Let's practice! delivers fresh content, a plethora of new examples, and over 100 hands-on exercises. Author and data storytelling maven Cole Nussbaumer Knaflic guides you along the path to hone core skills and become a well-practiced data communicator. Each chapter includes: Practice with Cole: exercises based on real-world examples first posed for you to consider and solve, followed by detailed step-by-step illustration and explanation. Practice on your own: thought-provoking questions and even more exercises to be assigned or worked through individually, without prescribed solutions. Practice at work: practical guidance and hands-on exercises for applying storytelling with data lessons on the job, including instruction on when and how to solicit useful feedback and refine for greater impact. The lessons and exercises found within this comprehensive guide will empower you to master -- or develop in others -- data storytelling skills and transition your work from acceptable to exceptional. By investing in these skills for ourselves and our teams, we can all tell inspiring and influential data stories!" --
Business communication. --- Business presentations. --- Communication dans l'entreprise. --- Computer graphics. --- General. --- Infographie. --- Information visualization --- Information visualization. --- Présentations (Affaires). --- Visualisation de l'information --- computer graphics. --- Mass communications --- Information systems --- Computer. Automation --- Pragmatics
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Repérez les auteurs à connaître, comprenez les techniques à mettre en oeuvre, découvrez les tendances à la pointe. Ce livre complet et pratique vous fournit les outils des meilleurs professionnels du secteur. Cette 9e édition évolue encore pour vous proposer des contenus inédits : les enjeux actuels : la communication digitale, la communication responsable, l'utilisation des datas, la communication interculturelle ; plus d’une centaine de case studies récents ; l’expertise des plus talentueux professionnels et chercheurs du secteur ; des rubriques « Focus », « Méthode », « Notre conseil » pour les astuces et bonnes pratiques ; des fiches métiers pour dénicher le job de vos rêves. Les + COMMUNICATOR : Un livre connecté qui donne les clés d’un secteur en transformation : la marque, le digital, l’organisation des équipes, l’intelligence artificielle, la data… ; Un partenariat avec le média online We Are COM pour des contenus et des cas (im)pertinents sur des sujets d’actualité ; Des interviews vidéos de grands Dircom. Que vous soyez étudiant ou professionnel, vous recherchez efficacité et pertinence ans votre (futur) métier ? Le COMMUNICATOR vous accompagne !
Business communication --- Corporations --- Communication in management --- Advertising --- Corporate image --- Public relations --- Communication dans les organisations --- Entreprises --- Relations publiques --- communication d'entreprise --- communication audiovisuelle --- communication externe --- communication interne --- entreprise --- Communication in organizations. --- Business enterprises --- Public relations. --- Communication dans les organisations. --- Communication en gestion. --- Publicité. --- Relations publiques. --- Image. --- Communication dans l'entreprise Communicatie (bedrijven) --- Communication interne Interne communicatie --- Communication externe Externe communicatie --- Communication de crise Crisiscommunicatie --- Modes de communication Communicatiewijzen --- Communication en gestion --- Annonce publicitaire --- Image --- Corporations - Public relations - France --- Advertising - France
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