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A history of capitalism in nineteenth†‘ and twentieth†‘century China and India exploring the competition between their tea industries   Tea remains the world’s most popular commercial drink today, and at the turn of the twentieth century, it represented the largest export industry of both China and colonial India. In analyzing the global competition between Chinese and Indian tea, Andrew B. Liu challenges past economic histories premised on the technical “divergence” between the West and the Rest, arguing instead that seemingly traditional technologies and practices were central to modern capital accumulation across Asia. He shows how competitive pressures compelled Chinese merchants to adopt abstract, industrial conceptions of time, while colonial planters in India pushed for labor indenture laws to support factory-style tea plantations. Further, characterizations of China and India as premodern backwaters, he explains, were themselves the historical result of new notions of political economy adopted by Chinese and Indian nationalists, who discovered that these abstract ideas corresponded to concrete social changes in their local surroundings. Together, these stories point toward a more flexible and globally oriented conceptualization of the history of capitalism in China and India.

Tea trade --- History.

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"What is the place of quality in contemporary capitalism? How is a product as ordinary as a bag of tea valued for its quality? In her innovative study, Sarah Besky addresses these questions by going inside an Indian auction house where experts taste and value mass-market black tea, one of the world's most recognized commodities. Pairing rich historical data with ethnographic research among agronomists, professional tea tasters and traders, and tea plantation workers, Besky shows how the meaning of quality has been subjected to nearly constant experimentation and debate over the history of the tea industry. Working across political economy, science and technology studies, and sensory ethnography, the book argues for an approach to quality that sees it not as a final destination for economic, imperial, or post-imperial projects but as an opening for those projects"-- ǂc Provided by publisher

Tea trade --- Quality control. --- agronomists. --- auction house. --- biodynamic. --- black tea. --- business. --- capitalism. --- commodities. --- cup of tea. --- economics. --- fair trade. --- finance. --- food science. --- food studies. --- india. --- industrial food science. --- industrial reform. --- kolkata. --- labor. --- landscape. --- nonfiction. --- organic. --- political economy. --- post colonialism. --- price. --- quality. --- rainforest alliance. --- science. --- tea industry. --- tea plantations. --- tea tasters. --- tea trade. --- trade economics. --- trade.

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Tea. --- Bioorganic chemistry. --- Bio-organic chemistry --- Biological organic chemistry --- Biochemistry --- Chemistry, Organic --- Camellia sinensis --- Camellia thea --- Camellia theifera --- Camellias

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Cake products with highly acceptable flavor and mouthfeel are not always successful in the marketplace. Sales of identical cake products sold in two different bakery shops often differ. Patrons’ choices of specific cake items differ depending on menu designs at restaurants. Such examples suggest that consumer behavior related to eating, preparing, or purchasing foods and beverages is typically complex, dynamic, and sensitive to environmental cues surrounding them. The nine original research articles and two systematic review articles addressed in this book provide recent informative and insightful findings on how sensory cues related to eating/drinking environmental contexts can serve as “sensory nudges” that induce healthy eating and drinking along with consumer satisfaction.

Philosophy --- crossmodal correspondences --- weight --- colour --- sweetness --- carbonation --- mediation --- product design --- packaging --- packaging design --- transparent packaging --- expected taste --- food judgements --- position --- complexity --- mixture perception --- recipe --- menu design --- multi-sip --- time–intensity --- retronasal aroma --- oolong tea beverage --- consumption experience --- warm-up sample --- taste --- sensory evaluation --- context --- virtual reality --- immersion --- hedonics --- alcoholic beverages --- crossmodal correspondence --- social judgment --- facial shapes --- sweet --- sour --- TCATA --- crossmodal --- core affect --- psychoacoustics --- ice cream --- choice --- palatability perception --- the number of options --- curry --- tea --- choice architecture --- sensory nudges --- visual cues --- sustainable consumer behavior --- display area size --- quantity of displayed products --- visibility --- hand-feel touch --- haptics --- tactile --- cross-modal correspondence --- sensory perception --- consumer behavior --- emotional response --- scent --- fragrance --- congruency --- wait staff --- dining experience --- interpersonal behavior --- food perception --- food consumption --- nudge --- sensory --- perception --- acceptability

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Cake products with highly acceptable flavor and mouthfeel are not always successful in the marketplace. Sales of identical cake products sold in two different bakery shops often differ. Patrons’ choices of specific cake items differ depending on menu designs at restaurants. Such examples suggest that consumer behavior related to eating, preparing, or purchasing foods and beverages is typically complex, dynamic, and sensitive to environmental cues surrounding them. The nine original research articles and two systematic review articles addressed in this book provide recent informative and insightful findings on how sensory cues related to eating/drinking environmental contexts can serve as “sensory nudges” that induce healthy eating and drinking along with consumer satisfaction.

Philosophy --- crossmodal correspondences --- weight --- colour --- sweetness --- carbonation --- mediation --- product design --- packaging --- packaging design --- transparent packaging --- expected taste --- food judgements --- position --- complexity --- mixture perception --- recipe --- menu design --- multi-sip --- time–intensity --- retronasal aroma --- oolong tea beverage --- consumption experience --- warm-up sample --- taste --- sensory evaluation --- context --- virtual reality --- immersion --- hedonics --- alcoholic beverages --- crossmodal correspondence --- social judgment --- facial shapes --- sweet --- sour --- TCATA --- crossmodal --- core affect --- psychoacoustics --- ice cream --- choice --- palatability perception --- the number of options --- curry --- tea --- choice architecture --- sensory nudges --- visual cues --- sustainable consumer behavior --- display area size --- quantity of displayed products --- visibility --- hand-feel touch --- haptics --- tactile --- cross-modal correspondence --- sensory perception --- consumer behavior --- emotional response --- scent --- fragrance --- congruency --- wait staff --- dining experience --- interpersonal behavior --- food perception --- food consumption --- nudge --- sensory --- perception --- acceptability