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De la sphère de l'intime à la sphère des affaires, cet ouvrage propose d'analyser les trajectoires ascensionnelles de commerçantes mauritaniennes devenues businesswomen. De Nouakchott aux comptoirs chinois, de Paris à Dubaï, ces commerçantes transnationales font des affaires. Ajustant et réajustant leurs connexions, ces importatrices « en gros » de marchandises variées (meubles, vêtements, matériel audiovisuel, vaisselle) servent avec pragmatisme leurs intérêts économiques. En véritables big women, elles disposent de compétences relationnelles au sein de la classe politico-économique, des compétences parfois spécifiquement féminines puisque certaines sont passées maîtresses dans l'art de transformer leur capital beauté en capital social et financier. Stratèges individuelles, elles jouent avec les représentations collectives, instrumentalisent les discours communautaristes – comme le tribalisme et le régionalisme – et accaparent avec succès les politiques de promotion féminine. Ainsi propulsées dans l'élite politico-commerciale – pour laquelle la richesse, le luxe et la consommation ostentatoire ouvrent à de nouvelles hiérarchies sociales – ces femmes donnent en spectacle et diffusent un nouveau mode de vie, celui des gens qui ont réussi. Du local au global, leur succès professionnel répond à des dynamiques qui allient savoir-faire, calculs rationnels et heureux opportunismes. Ces femmes incarnent aujourd'hui la réussite en Mauritanie.

Businesswomen.

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This book focuses on the participation of U.S. based women entrepreneurs in Patents and Trademarks activity. Using data obtained from the United States Patents and Trademarks Office, the book probes, in-depth, the number of patents and trademarks obtained by women entrepreneurs as well as the concomitant gender gap for the period 1975-2010. The purpose of this book is to quantitatively define the number of women entrepreneurs applying for and receiving patents and trademarks, and analyze the differences in the number of women applying for and receiving patents and trademarks as compared to men

Businesswomen --- E-books

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Government investigators --- Revenge --- Businesswomen

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"Women are the future of American business. According to a recent Nielsen report, women will control two-thirds of American consumer wealth in less than a decade. And yet almost all business and success literature is still written for men-dispensing advice that doesn't take into account women's unique strengths or address the demands of family life on mothers. This powerful new book-from the award-winning author of Think and Grow Rich: Three Feet from Gold and coauthor of the multimillion-selling Rich Dad, Poor Dad-combines Hill's classic Thirteen Steps to Success with case studies of noteworthy women (including Sandra Day O'Connor, Angela Merkel, Mary Kay founder Mary Kay Ash, and IBM CEO Ginni Rometty), outlining a master plan for success for all women"-- "Re-imagining the classic wealth-building, self-help masterwork THINK AND GROW RICH as a guide for modern women, this new book--officially authorized by the Napoleon Hill Foundation--analyzes the lives of outstanding women from the past and today, and uses their stories to support Hill's Thirteen Steps for Riches"--

Businesswomen. --- Success in business. --- Success.

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Women are now leading companies and other enterprises in significant numbers-in developing countries as well as the Western world. This set examines the specific ways in which entrepreneurial women create success and considers how the growing prevalence of female entrepreneurs will change the world.

Women-owned business enterprises. --- New business enterprises. --- Businesswomen. --- Women executives.