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Qualitative research --- Social sciences --- Recherche qualitative --- Sciences sociales --- Methodology --- Méthodologie --- Méthodologie --- Recherche qualitative. --- Méthodologie.

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Recherche qualitative --- Etudes de marché --- Marketing --- Recherche --- #KVHA:Marketing --- #KVHA:Communicatie --- Marketing - Recherche

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Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology. Serves as a "how-to" guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems Written in an engaging style, with in-depth examples from the author's own practice Comprehensive companion website includes sample syllabi, lesson plans, a list of helpful website links, test bank and exam review materials, and exercises and worksheets, available upon publication at www.wiley.com/go/tracy. Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology.

Science --- Qualitative methods in social research --- LANGUAGE ARTS & DISCIPLINES / Communication Studies. --- Recherche qualitative --- Sciences sociales --- Sociologie --- Recherche

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This book explains and demonstrates to students when to use and how to apply the quantitative and qualitative techniques that they'll need to do their own social research. Using actual examples from psychology, sociology, anthropology, health and education, the book provides readers with both a conceptual understanding of each technique as well as showing them how to use the technique.

Social sciences --- Research --- Methodology --- Behavioral sciences --- Human sciences --- Sciences, Social --- Social science --- Social studies --- Civilization --- Research&delete& --- Social sciences - Research - Methodology --- Sciences sociales --- Sociologie --- Recherche quantitative. --- Recherche qualitative. --- Methodology. --- Recherche. --- Méthodologie. --- Méthodologie --- Méthodologie. --- Méthodologie

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An in-depth guide to each of the multiple approaches available for coding qualitative data. In total, 32 different approaches to coding are covered, ranging in complexity from beginner to advanced level and covering the full range of types of qualitative data from interview transcripts to field notes.

Qualitative methods in social research --- Methods in social research (general) --- Qualitative Research --- Social sciences --- Methods --- Handbooks --- H 62.A5-Z Social Sciences (General) - Study and teaching. Research - - General works --- Recherche qualitative --- Sciences sociales --- Informatique --- Recherche --- Sociaal-wetenschappelijk onderzoek --- Kwalitatief onderzoek --- Qualitative research. --- Qualitative research --- Data processing. --- Research. --- #SBIB:303H30 --- #SBIB:39A2 --- Kwalitatieve methoden: algemeen --- Antropologie: methoden en technieken --- Sociaal-wetenschappelijk onderzoek. --- Kwalitatief onderzoek. --- Social science research --- Qualitative analysis (Research) --- Qualitative methods (Research) --- Research --- Data processing --- Informatique. --- Recherche.