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Book
Content strategy for mobile
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ISBN: 9781937557089 9780134433967 0134433963 9781937557201 1937557200 0134464974 9780134464978 9781937557218 1937557081 Year: 2012 Publisher: New York A book apart

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Abstract

You don?t get to decide which platform or device your customers use to access your content: they do.Mobile isn?t just smartphones, and it doesn?t necessarily mean you are on the move. It?s a proliferation of devices, platforms, and screensizes ? from the tiniest ?dumb? phones to the desktop web. How can you be sure that your content will work everywhere, all the time?Karen McGrane will teach you everything you need to get your content onto mobile devices (and more). You?ll first gather data to help you make the case for a mobile strategy, then learn how to publish flexibly to multiple channels. Along the way, you'll get valuable advice on adapting your workflow to a world of emerging devices, platforms, screen sizes, and resolutions. And all in less time than it takes you to fly from New York to Chicago.Bron: https://abookapart.com/collections/books


Book
Networks of outrage and hope : social movements in the Internet age
Author:
ISBN: 9780745662855 0745662854 9780745662848 0745662846 Year: 2012 Publisher: Cambridge: Polity press,

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"This book is an exploration of the new forms of social movements and protests that are erupting in the world today, from the Arab uprisings to the indignadas movement in Spain, and the Occupy Wall Street movement in the US. While these and similar social movements differ in many important ways, there is one thing they share in common: they are all interwoven inextricably with the creation of autonomous communication networks supported by the Internet and wireless communication."--P. [4] of cover.

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