Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

This book takes a comprehensive look at Magento, a robust and flexible e-commerce platform built on the Zend framework. With more than 750,000 downloads, Magento is the fastest growing open source e-commerce solution. This book walks you through all of the steps necessary to build a fully functional Magento-based web site. It also includes information on managing products, customers, and orders. This book is directed at web site designers and developers, but will also be extremely useful for business owners who have web sites built on the Magento platform. Introduces you to Magento, the fastest-growing open-source e-commerce platform Demonstrates how to configure and use Magento Covers how to customize Magento and develop extensions for the Magento platform.

Business --- Electronic data processing --- Computer programs. --- Data processing. --- Computer science. --- E-commerce. --- Computer Science. --- e-Commerce/e-business. --- Computer programming. --- Web Development. --- Computers --- Electronic computer programming --- Electronic digital computers --- Programming (Electronic computers) --- Coding theory --- Programming --- Cybercommerce --- E-business --- E-commerce --- E-tailing --- eBusiness --- eCommerce --- Electronic business --- Internet commerce --- Internet retailing --- Online commerce --- Web retailing --- Commerce --- Information superhighway

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

The authors describe in detail what makes today’s online retailing different and provide eight central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful. The authors pull together “lessons learned” from the last 10 years, and give readers a tour of the future of online selling. Contents Online Retailing in Transition – Revolution, not Evolution New Online Retailing – What Does It Mean? Eight Success Factors in New Online Retailing Best Practices in New Online Retailing Risks and Benefits of New Online Retailing Target Groups Top management in the retailing and consumer goods industries Teachers and students in marketing and retailing About the Authors Gerrit Heinemann is a professor of business, management and trade at the Niederrhein University of Applied Sciences, Mönchengladbach, Germany. Christoph Schwarzl is Managing Director and Retail Industry Principal at Accenture, Düsseldorf, Germany.

Electronic commerce. --- Internet marketing. --- Marketing. --- Commerce --- Business & Economics --- Marketing & Sales --- Electronic commerce --- Retail trade --- Technological innovations. --- Computer networks. --- Retail industry --- Retailing --- Cybercommerce --- E-business --- E-commerce --- E-tailing --- eBusiness --- eCommerce --- Electronic business --- Internet commerce --- Internet retailing --- Online commerce --- Web retailing --- Business. --- Sales management. --- Trade. --- Commerce. --- Business and Management. --- Sales/Distribution. --- Marketing --- Shopping centers --- Wholesale trade --- Information superhighway --- Management, Sales --- Industrial management --- Selling --- Consumer goods --- Domestic marketing --- Retail marketing --- Aftermarkets --- Trade --- Economics --- Business --- Transportation --- Management --- Traffic (Commerce) --- Merchants

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Embarking on electronic business is a challenging task. There is also a lack of clear understanding and comprehensive analysis of various issues and domains of electronic business. This book offers a very comprehensive analysis of concepts, models and infrastructures of e-business. It also presents unique observations of current e-business practices for different organizations in different economies and provides insights on the future of current leading businesses on the net and the trends of e-business. The volume will be an effective and indispensable reference book for professionals who are

Customer relations --- Electronic commerce --- 380.53 --- 380.6 --- 381.0 --- 381.56 --- 384.7 --- AA / International- internationaal --- Cybercommerce --- E-business --- E-commerce --- E-tailing --- eBusiness --- eCommerce --- Electronic business --- Internet commerce --- Internet retailing --- Online commerce --- Web retailing --- Commerce --- Information superhighway --- CRM (Customer relationship management) --- Customer relationship management --- Management --- Analyse van de markten en verkooppolitiek. Handelsvooruitzichten. Marketing --- Lokalisatie van de handel --- Binnenlandse handel: algemeenheden --- Rechtstreekse verkoop aan de verbruiker --- Tele-informatie. Datatransmissie --- Commerce électronique --- Electronic commerce. --- Management. --- E-books

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

This volume in the Advances in Management Information Systems series provides a comprehensive overview of the wide domain of e-government, featuring contributions and perspectives from scholars in Information Systems, Public Administration, and Political Science.

Internet in public administration. --- Electronic commerce. --- Electronic government information. --- Electronic public records. --- Public administration --- Government information. --- Information, Government --- Freedom of information --- Public records --- Electronic government publications --- Government information --- Government publications --- Cybercommerce --- E-business --- E-commerce --- E-tailing --- eBusiness --- eCommerce --- Electronic business --- Internet commerce --- Internet retailing --- Online commerce --- Web retailing --- Commerce --- Information superhighway --- Digital government --- E-government --- Electronic government --- Online government --- Data processing. --- Computer network resources

Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Are you interested in starting a blog but can’t decide on which service to use? Google’s Blogger offers many advantages over other blog publishing systems, including seamless integration with Google services and web applications. Beginning Google Blogger is a complete resource on how to create and manage a blog using Blogger. The book offers step-by-step instructions and visual aids which walk you through both the basics of Blogger and the advanced features it offers—from creating a new blog and choosing fonts and colors, and installing custom blog graphics; to converting from a 2-column to a 3-column layout, setting up a domain name and creating an online store with a built-in navigational bar. The journey from newbie to experienced blogger will be fun and challenging. You’ll learn practical applications of the most popular gadgets, search engine optimization tips, how to make money using Blogger, and, overall, taking blogging to a new level by incorporating social networking tools, using advanced blog design techniques, setting up a custom domain and creating an online store.

Blogger -- Handbooks, manuals, etc. --- Blogs -- Computer programs -- Handbooks, manuals, etc. --- Web publishing -- Computer programs -- Handbooks, manuals, etc. --- Web sites -- Authoring programs -- Handbooks, manuals, etc. --- Engineering & Applied Sciences --- Electrical & Computer Engineering --- Telecommunications --- Computer Science --- Blogs --- Web publishing --- Computer programs --- Blogger --- World Wide Web publishing --- Blogging --- Web logs --- Weblogs --- Google Blogger --- Computer science. --- Computer Science. --- Computer Science, general. --- Network publishing (Computer networks) --- Webcasting --- Computer programming. --- Web Development. --- e-Commerce/e-business. --- Computers --- Electronic computer programming --- Electronic data processing --- Electronic digital computers --- Programming (Electronic computers) --- Coding theory --- Programming --- E-commerce. --- Cybercommerce --- E-business --- E-commerce --- E-tailing --- eBusiness --- eCommerce --- Electronic business --- Internet commerce --- Internet retailing --- Online commerce --- Web retailing --- Commerce --- Information superhighway