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Ideas to inspire anyone to write and develop better and more effective copy.
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New edition of a bestselling guide to writing effective sales and marketing copy.
Advertising copy. --- Business writing. --- Business --- Advertisement writing --- Copy, Advertising --- Copy writing, Advertising --- Copywriting, Advertising --- Authorship --- Business communication
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Business ethics. --- Copy writers --- Publicity --- Advertising --- Propaganda --- Public relations --- Advertising copy writers --- Authors --- Business --- Businesspeople --- Commercial ethics --- Corporate ethics --- Corporation ethics --- Professional ethics --- Wealth --- Professional ethics. --- Moral and ethical aspects. --- Moral and ethical aspects
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