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How do markets evolve? Why are some innovations picked up straightaway whilst others take years to be commercialized? Are there first-mover advantages? Why do we behave with 'irrational exuberance' in the early evolution of markets as was the case with the dot.com boom? Paul Geroski is a leading economist who has taught economics to business school students, managers, and executives at the London Business School. In this book he explains in a refreshingly clear style how markets develop. In particular he stresses how the early evolution of markets can significantly shape their later developmen
New products --- Technological innovations --- Marketing. --- Marketing
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Creative ability. --- New products --- Technological innovations --- Management. --- Creative ability --- Management
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Marc Annacchino's New Product Development will maximize return on development dollar invested by providing the reader with an interdisciplinary understanding of the new product development process. New Product Development is the last frontier in gaining a competitive edge. While other factors such as functionality, quality and reliability, availability and shipment performance are now entry level requirements, New Product Development is the competitive weapon of necessity. This comprehensive and detailed book is a practical guide to the process of New Product Development from i
New products --- Product management. --- Planning. --- Brand management --- Management, Product --- New product development --- NPD (Marketing) --- Product development --- Products, New --- Marketing --- Commercial products --- Industrial design --- Management --- New products - Planning.
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High technology. --- New products - Management. --- Project management. --- Management Styles & Communication --- Management --- Business & Economics --- New products --- Management. --- Industrial project management --- High tech --- Technology
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Production management --- anno 2000-2099 --- Industrial design. --- Design, Industrial --- Mechanical drawing --- New products --- Design --- Industrial design --- E-books
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Production management --- Architecture --- Industrial design --- Project management --- Industrial project management --- Management --- Design, Industrial --- Mechanical drawing --- New products --- Design
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Biotechnology industries --- Computer industry --- Entrepreneurship --- Executives --- High technology industries --- New business enterprises --- New products --- Science and industry
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Planning (firm) --- Product strategy --- Technological innovations --- New products. --- New products --- Innovations --- Produits nouveaux --- Management. --- Management --- Case studies. --- Gestion --- Cas, Etudes de --- organisaties, verandering --- procestechnologie --- research & development --- technologie --- new products. --- technological innovations. --- Technological innovations. --- New product development --- NPD (Marketing) --- Product development --- Products, New --- Commercial products --- Industrial design --- Nouveaux produits --- Innovation technologique --- Etudes de cas
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