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Eco-labeling --- Green marketing --- Etiquetage écologique --- Marketing vert
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Green marketing --- Eco-labeling --- Green products --- Green products --- Sustainable development --- Consumers --- Purchasing --- Attitudes.
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Green marketing --- Eco-labeling --- Green products --- Green products --- Sustainable development --- Consumers --- Purchasing --- Attitudes.
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Trade theory --- Professional ethics. Deontology --- Consumer goods --- Green marketing --- Business ethics --- Biens de consommation --- Marketing vert --- Morale des affaires --- Labeling --- Social aspects. --- Etiquetage --- POLITIQUE INDUSTRIELLE --- UNION EUROPEENNE
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By recognizing marketing as the key to the success of ecologically sound products, this text seeks to define the paradigm of sustainable marketing, and offers criteria for sustainable marketing strategies and products, and more.
Consumption (Economics) --- Green marketing. --- Social Sciences and Humanities. Marketing --- Environmental aspects --- Environmental aspects. --- Marketing (General) --- Marketing --- Milieubeleid --- Milieumarketing --- Marketingstrategieën --- Marketingcommunicatie --- Duurzaam ondernemen --- Maatschappelijk Verantwoord Ondernemen --- Verantwoord ondernemen --- Marketing (General). --- Green marketing --- E-books --- Consumer demand --- Consumer spending --- Consumerism --- Spending, Consumer --- Demand (Economic theory) --- Ecological marketing --- Ecomarketing --- Environmental advertising claims --- Environmental consumerism --- Environmental marketing --- Green products --- Environnement --- Pollution
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Exports --- Green marketing --- Green products --- Earth-friendly products --- Environmentally safe products --- Commercial products --- Recycled products --- Ecological marketing --- Ecomarketing --- Environmental advertising claims --- Environmental consumerism --- Environmental marketing --- Marketing --- International trade --- Environmental aspects
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Green Building Handbook provides a detailed reference for environmentally concerned purchasers of building products, with at-a-glance tables for buyers and specifiers.Environmentally responsible building involves resolving many conflicting issues and requirements. Each stage in the design process from the fundamental decisions about what, where and even whether to build has implications for the environment.Evolving out of the success of Green Building Digest, a publication described by Building Design as well-researched, authoritative and exhaustive, this practical new handbook considers the environmental issues which relate to the production, use and disposal of key building products and materials. It is designed to help specifiers and purchasers gain awareness of the potential environmental impact of their decisions.Chapter by chapter Green Building Handbook looks at a different sector of the trade from flooring to roofing, comparing the environmental effects of commonly available products with less well known green alternatives. A Best Buy section then ranks these products from lowest to highest impact.
Building materials --- Green products --- Environmental aspects --- Handbooks, manuals, etc. --- 504 --- Bouwtechniek --- 72 --- 69 --- Earth-friendly products --- Environmentally safe products --- Commercial products --- Green marketing --- Recycled products --- Architectural materials --- Architecture --- Building --- Building supplies --- Buildings --- Construction materials --- Structural materials --- Materials --- Environmental aspects&delete& --- Handbooks, manuals, etc --- Duurzaam bouwen --- Duurzaamheid --- Duurzame ontwikkeling --- Architectuur --- Bouwwezen --- Ecologie --- Ecologisch bouwen en wonen ; handboeken --- 72:574 --- 691 --- Bouwkunde --- Bouwmaterialen --- Architectuur en ecologie --- bouwmaterialen --- duurzaam bouwen --- Bouwmaterialen (architectuur)
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