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Political campaigns --- Presidents --- Press and politics --- Election --- United States --- 1988 --- 1992

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Mass communications --- Internal politics --- Political sociology --- United States --- Mass media and public opinion --- Mass media --- Political campaigns --- Presidents --- Voting --- Political aspects --- Election --- United States of America

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Combining actual election results and empirical evidence with data on additional factors such as media coverage, Thomas M. Holbrook develops a model for testing campaigns, and proves how campaigns play a key role in shaping public opinion.

Political campaigns --- Presidents --- Voting --- Election. --- Electioneering. --- Presidents. --- United States. --- Government - U.S. --- Law, Politics & Government --- Political Institutions & Public Administration - U.S., Executive Branch --- Election

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Campagnes [Verkiezings ] --- Campagnes électorales --- Campagnes électorales--Organisation --- Campaign management --- Comparative government --- Comparative political systems --- Comparative politics --- Electioneering --- Gouvernement comparé --- Government [Comparative ] --- Institutions politiques -- Études comparatives --- Institutions politiques comparées --- Political campaigns --- Political systems [Comparative ] --- Politique comparée --- Régimes politiques --- Vergelijkend bestuur --- Verkiezingscampagnes --- Verkiezingscampagnes--Organisatie --- Campaign management. --- Political campaigns. --- Comparative government. --- Campaigns, Election --- Campaigns, Political --- Election campaigns --- Electoral politics --- Negative campaigns --- Politics, Practical --- Elections --- Government, Comparative --- Political systems, Comparative --- Political science --- Management

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Elections --- Television and politics --- -Television and politics --- -Television broadcasting --- Politics and television --- Political science --- Electoral politics --- Franchise --- Polls --- Politics, Practical --- Plebiscite --- Political campaigns --- Representative government and representation --- Political aspects --- Germany --- Politics and government. --- -Germany --- Television broadcasting --- Elections - Germany --- Television and politics - Germany