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Cases in marketing management
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Authors:
Bernhardt, Kenneth
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Kinnear, Thomas C.
ISBN: 0256204640 Year: 1996 Publisher: New York McGraw-Hill
ISBN: 0256204640 Year: 1996 Publisher: New York McGraw-Hill
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Marketing research: an applied approach
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Authors:
Kinnear, Thomas C.
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Taylor, James R.
ISBN: 0079122523 Year: 1996 Publisher: New York McGraw-Hill
ISBN: 0079122523 Year: 1996 Publisher: New York McGraw-Hill
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