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In the past ten years, Canadians have witnessed a renaissance in the delivery of government services. This book probes the central dimensions of service reform efforts from a variety of perspectives and answers some pressing questions: How can we make better decisions about service delivery? How should we measure service delivery performance?
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Neben stagnierenden Umsätzen, hohem Verdrängungswettbewerb und multioptionalen Konsumenten hält die nachhaltige Entwicklung in den Handel Einzug. Handelsunternehmen werden infolge globaler Probleme und vermehrter Skandale zur nachhaltigen Wirtschaftsweise getrieben. Die verstärkte Nachfrage von Produkten, die vertrauenswürdige Merkmale aufweisen, hat Nachhaltigkeit zum neuen Kaufkriterium werden lassen. Allerdings stellt sich Nachhaltigkeit im Handel wegen komplexer Zulieferstrukturen und unmittelbarem Kundenkontakt als besonders herausfordernd und riskant dar. Es besteht die Gefahr des Greenw
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Consumentengedrag. --- Management. --- Customer services --- Consumer satisfaction --- Employee loyalty --- Industrial productivity
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"In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company's future: "Would you recommend us to a friend?" By asking customers this question, you identify detractors, who sully your firm's reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth. You also generate a vital metric: your Net Promoter Score. Since the book was first published, Net Promoter has transformed companies, across industries and sectors, constituting a game-changing system and ethos that rivals Six Sigma in its power. In this thoroughly updated and expanded edition, Reichheld, with Bain colleague Rob Markey, explains how practitioners have built Net Promoter into a full-fledged management system that drives extraordinary financial and competitive results. With his trademark clarity, Reichheld: Defines the fundamental concept of Net Promoter, explaining its connection to your company's growth and sustained success, Presents the closed-loop feedback process and demonstrates its power to energize employees and delight customers, Shares new and compelling stories of companies that have transformed their performance by putting Net Promoter at the center of their business Practical and insightful, The Ultimate Question 2.0 provides a blueprint for long-term growth and success"--Provided by publisher.
Customer relations. --- Consumer satisfaction. --- Customer loyalty. --- Employee motivation. --- Employee loyalty. --- Leadership. --- Success in business. --- Customer relations --- Consumer satisfaction --- Customer loyalty --- Employee motivation --- Employee loyalty --- Leadership --- Success in business
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Consumer satisfaction --- Customer services --- Customer service --- Service, Customer --- Service (in industry) --- Services, Customer --- Technical service --- Customer relations --- Customer satisfaction --- Satisfaction --- Brand loyalty --- Customer loyalty --- Consumer satisfaction. --- Customer services.
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The Transformational Consumer They are the most valuable, least understood customers of our time. They buy over $4 trillion in life-improving products and services every year. If you serve their deeply human need to continually improve their lives, they will eagerly engage with your brand at a time when most people are tuning out corporate messages. They are Transformational Consumers, and no one knows them like Tara-Nicholle Nelson. Her Transformational Consumer insights powered her work at MyFitnessPal, which grew from 40 million to 100 million users in her time there. Nelson takes readers on a hero's journey to connecting with customers in ways both profitable and transformational. After going inside the brains, emotions, and behaviors of Transformational Consumers, Tara issues a call to adventure: a rallying cry to leaders to shift their focus from simply making products to solving their customers' problems. Nelson uses stories and cases studies from every industry to guide readers through this journey in five stages, shedding light on how to rethink their customers, their products and services, their marketing, their competition, and even their culture. The key to growing a business today is not building an app or getting new social media followers. The key is engaging people over and over again by triggering their deep, human desire for growth and transformation. When a company reorients every initiative to serve Transformational Consumers, it kick-starts a lifelong love affair with its customers—a love affair that results in unprecedented revenue growth, product innovation, and employee engagement.
Consumer satisfaction. --- Marketing. --- Consumer goods --- Domestic marketing --- Retail marketing --- Retail trade --- Industrial management --- Aftermarkets --- Selling --- Customer satisfaction --- Satisfaction --- Brand loyalty --- Customer loyalty --- Marketing --- Consumer satisfaction --- E-books
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Applied marketing --- consumentengedrag --- klantgerichtheid --- informatie, zoekmethode --- CRM --- Advertisers --- Consumer satisfaction. --- Customer relations. --- Customer services. --- Attitudes.
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Food --- Beverages --- Consumer satisfaction. --- Packaging. --- Customer satisfaction --- Satisfaction --- Brand loyalty --- Customer loyalty --- Bottling --- Groceries --- Packaging
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Production management --- clients --- Consumer behavior --- quality --- Customer service --- -Consumer satisfaction --- Customer services --- -Customer service --- Service, Customer --- Service (in industry) --- Services, Customer --- Technical service --- Customer relations --- Customer satisfaction --- Satisfaction --- Brand loyalty --- Customer loyalty --- Quality control --- -Quality control --- Consumer satisfaction
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