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Book
Social Media in Higher Education : Case Studies, Reflections and Analysis

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Abstract

How does social media affect working life in Higher Education? How are universities harnessing its power to aid student learning? This innovative collection brings together academics and those working in professional services to examine these questions and more. The diverse and expert contributors analyse the many ways social media can be used to enhance teaching and learning, research, professional practice, leadership, networking and career development. The impact of social media is evaluated critically, with an eye both to the benefits and the problems of using these new forms of digital communication. This is the first volume to give such detailed attention to this area of high interest. Its innovative approach extends to its creation, with contributors found via their presence on Twitter. The short and impactful chapters are accessible while retaining an academic focus through their application of relevant learning theories and educational context. Social Media and Higher Education is essential reading for any professional working in higher education, including lecturers teaching education courses. It is also significant for researchers looking at more recent developments in the field and what it means to work in a modern higher education environment.


Periodical
Doxa, comunicación : revista interdisciplinar de estudios de comunicación y ciencias sociales.
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ISSN: 1696019X 23863978 Year: 2003 Publisher: [Madrid] : Fundación Universitaria San Pablo CEU,

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Book
Digital Communication
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ISBN: 9535156195 953510215X Year: 2012 Publisher: IntechOpen

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All marketing is digital and everyone should have a digital strategy. Everything is going mobile. "The world has never been more social" is the recent talk in the community. Digital Communication is the key enabler of that. Digital information tends to be far more resistant to transmit and interpret errors than information symbolized in an analog medium. This accounts for the clarity of digitally-encoded telephone connections, compact audio disks, and much of the enthusiasm in the engineering community for digital communications technology. A contemporary and comprehensive coverage of the field of digital communication, this book explores modern digital communication techniques. The purpose of this book is to extend and update the knowledge of the reader in the dynamically changing field of digital communication.


Book
The Routledge handbook of language and digital communication
Authors: ---
ISBN: 9780415642491 0415642493 1315694344 9781315694344 9781317439288 9781317439295 9780367466459 0367466457 1317439295 Year: 2015 Publisher: Abingdon Routledge

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The Routledge Handbook of Language and Digital Communication provides a comprehensive, state-of-the-art overview of language-focused research on digital communication, taking stock and registering the latest trends that set the agenda for future developments in this thriving and fast-moving field. The contributors are all leading figures or established authorities in their areas, covering a wide range of topics and concerns in the following seven sections:• Methods and perspectives• Language resources, genres, and discourses• Digital literacies• Digital communication in public• Digital selves and online–offline lives• Communities, networks, relationships• New debates and further directions.This volume showcases critical syntheses of the established literature on key topics and issues and, at the same time, reflects upon and engages with cutting-edge research and new directions for study (as emerging within social media). A wide range of languages is represented, from Japanese, Greek, German, and Scandinavian languages, to computer-mediated Arabic, Chinese, and African languages.The Routledge Handbook of Language and Digital Communication is an essential resource for advanced undergraduates, postgraduates, and researchers within English language and linguistics, applied linguistics, and media and communication studies.


Periodical
Dígitos.
Author:
ISSN: 24440132 Year: 2015 Publisher: Valencia, Spain : Departamento Teoría de los lenguajes y ciencias de la comunicación, Universitat de València,


Periodical
Revista de la Asociación Española de Investigación de la Comunicación.
Authors: ---
ISSN: 23412690 Year: 2014 Publisher: Santiago de Compostela, España : Grupo de Investigación Novos Medios de la Universidade de Santiago de Compostela (España),


Book
Cyberpragmatics : Internet-mediated communication in context
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ISBN: 9789027256195 9789027284662 Year: 2011 Publisher: Amsterdam ; Philadelphia : John Benjamins Pub. Co.,

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Cyberpragmatics is an analysis of Internet-mediated communication from the perspective of cognitive pragmatics. It addresses a whole range of interactions that can be found on the Net: the web page, chat rooms, instant messaging, social networking sites, 3D virtual worlds, blogs, videoconference, e-mail, Twitter, etc. Of special interest is the role of intentions and the quality of interpretations when these Internet-mediated interactions take place, which is often affected by the textual properties of the medium. The book also analyses the pragmatic implications of transferring offline


Book
Future Intelligent Systems and Networks 2019
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Year: 2021 Publisher: Basel, Switzerland MDPI - Multidisciplinary Digital Publishing Institute

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In this Special Issue, we present current developments and future directions of future intelligent systems and networks. This is the second Special Issue regarding the future of the Internet. This subject remains of interest for firms applying technological possibilities to promote more innovative business models. This Special Issue widens the application of intelligent systems and networks to firms so that they can evolve to more innovative models. The five contributions highlight useful applications, business models, or innovative practices based on intelligent systems and networks. We hope our findings become an inspiration for firms operating in various industries.


Book
Playing to the Crowd : Musicians, Audiences, and the Intimate Work of Connection
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ISBN: 1479815357 Year: 2018 Publisher: New York : Baltimore, Md. : New York University Press, Project MUSE,

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"Playing to the Crowd explores and explains how the rise of digital communication platforms has transformed artist-fan relationships into something more intimate. Through in-depth interviews with musicians such as the Cure, UB40, and Throwing Muses, Nancy K. Baym reveals how new media has facilitated connections through the active participation of both the artists and their devoted digital fan base. Before the rise of online sharing and user-generated content, audiences were mostly seen as undifferentiated masses, often mediated through record labels and the press. Today, musicians and fans have built more active relationships through social media, fan sites, and artist sites, giving them a new sense of intimacy, while offering artists unparalleled access to and information about their audiences. But this comes at a price. For audiences, meeting their heroes can kill the mystique. And for artists, maintaining active relationships with so many people can be labor intensive and emotionally draining. Drawing on her own rich history as a deeply connected music fan, Baym offers an entirely new approach to media culture, arguing that the work musicians put into maintaining these intimate relationships reflects the demands of the gig economy, one which requires resources and strategies that we all music come to recognize"--Publisher's description.


Book
Commercial communication in the digital age : information or disinformation?
Authors: --- ---
ISBN: 9783110416794 3110416794 9783110416831 3110416832 3110416506 Year: 2017 Publisher: Berlin ; Boston : De Gruyter Saur,

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In today's digital age, online and mobile advertising are of growing importance, with advertising no longer bound to the traditional media industry. Although the advertising industry still has broader access to the different measures and channels, users and consumers today have more possibilities to publish, get informed or communicate - to "co-create" -, and to reach a bigger audience. There is a good chance thus that users and consumers are better informed about the objectives and persuasive tricks of the advertising industry than ever before. At the same time, advertisers can inform about products and services without the limitations of time and place faced by traditional mass media. But will there really be a time when advertisers and consumers have equal power, or does tracking users online and offline lead to a situation where advertisers have more information about the consumers than ever before? The volume discusses these questions and related issues.

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