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Amazon is the most powerful corporation on the planet and its CEO, Jeff Bezos, has become the richest person in history, and one of the few people to profit from a global pandemic. Its dominance has reshaped the global economy itself: we live in the age of 'Amazon Capitalism'. 'One-click' instant consumerism and its immense variety of products has made Amazon a worldwide household name, with over 60% of US households subscribing to Amazon Prime. In turn, these subscribers are surveilled by the corporation. Amazon is also one of the world's largest logistics companies, resulting in weakened unions and lowered labor standards. The company has also become the largest provider of cloud-computing services and home surveillance systems, not to mention the ubiquitous Alexa. With cutting-edge analyses, this book looks at the many dark facets of the corporation, including automation, surveillance, tech work, workers' struggles, algorithmic challenges, the disruption of local democracy and much more. The Cost of Free Shipping shows how Amazon represents a fundamental shift in global capitalism that we should name, interrogate and be primed to resist.
Business & Economics / Labor --- Economics --- Amazon.com (Firm) --- E-books --- Economic theory --- Political economy --- Social sciences --- Economic man --- Amazon (Firm) --- Amazon.com, Inc. --- Amazon(tm) --- Amazon trademark
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Learn to design, build, and manage your infrastructure on the most popular of all the Cloud platforms - Amazon Web Services About This Book Learn how to leverage various Amazon Web Services (AWS) components and services to build a secure, reliable, and robust environment to host your applications on Deep dive into the core AWS service offerings with hands-on tutorials, real-world use case scenarios, and best practices A self-paced, systematic, and step-by-step guide to learning and implementing AWS in your own environment Who This Book Is For This book is for those who want to learn and leverage AWS. Although no prior experience with AWS is required, it is recommended that you have some hands-on experience of Linux, Web Services, and basic networking. What You Will Learn A brief introduction to Cloud Computing and AWS accompanied by steps to sign up for your first AWS account Create and manage users, groups, and permissions using AWS Identity and Access Management services Get started with deploying and accessing EC2 instances, working with EBS Volumes and Snapshots Customize and create your very own Amazon Machine Image Design and deploy your instances on a highly secured, network isolated environment using Amazon VPC Effectively monitor your AWS environment using specialized alarms, custom monitoring metrics, and much more Explore the various benefits of Database-as-a-Service offerings and leverage them using Amazon RDS and Amazon DynamoDB Take an in-depth look at what's new with AWS, including EC2 Container Service and Elastic File System In Detail AWS is at the forefront of Cloud Computing today. Many businesses are moving away from traditional datacenters and toward AWS because of its reliability, vast service offerings, lower costs, and high rate of innovation. Because of its versatility and flexible design, AWS can be used to accomplish a variety of simple and complicated tasks such as hosting multitier websites, running large scale parallel processing, content delivery, petabyte storage and archival, and lots more. Whether you are a seasoned sysadmin or a rookie, this book will provide you with all the necessary skills to design, deploy, and manage your applications on the AWS cloud platform. The book guides you through the core AWS services such as IAM, EC2, VPC, RDS, and S3 using a simple real world application hosting example that you can relate to. Each chapter is designed to provide you with the most information possible about a p...
Web services. --- Cloud computing. --- Electronic data processing --- Web services --- Application software --- Cloud computing --- Distributed processing --- Amazon Web Services (Firm) --- Amazon.com (Firm) --- Amazon (Firm) --- Amazon.com, Inc. --- Amazon(tm) --- Amazon trademark --- Amazon.com (Firm).
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Over 90 hands-on recipes to design Internet scalable web and mobile applications with Amazon DynamoDB About This Book Construct top-notch mobile and web applications with the Internet scalable NoSQL database and host it on cloud Integrate your applications with other AWS services like AWS EMR, AWS S3, AWS Redshift, and AWS CloudSearch etc. in order to achieve a one-stop application stack Step-by-step implementation guide that provides real-world use with hands-on recipes Who This Book Is For This book is intended for those who have a basic understanding of AWS services and want to take their knowledge to the next level by getting their hands dirty with coding recipes in DynamoDB. What You Will Learn Design DynamoDB tables to achieve high read and write throughput Discover best practices like caching, exponential back-offs and auto-retries, storing large items in AWS S3, storing compressed data etc. Effectively use DynamoDB Local in order to make your development smooth and cost effective Implement cost effective best practices to reduce the burden of DynamoDB charges Create and maintain secondary indexes to support improved data access Integrate various other AWS services like AWS EMR, AWS CloudSearch, AWS Pipeline etc. with DynamoDB In Detail AWS DynamoDB is an excellent example of a production-ready NoSQL database. In recent years, DynamoDB has been able to attract many customers because of its features like high-availability, reliability and infinite scalability. DynamoDB can be easily integrated with massive data crunching tools like Hadoop /EMR, which is an essential part of this data-driven world and hence it is widely accepted. The cost and time-efficient design makes DynamoDB stand out amongst its peers. The design of DynamoDB is so neat and clean that it has inspired many NoSQL databases to simply follow it. This book will get your hands on some engineering best practices DynamoDB engineers use, which can be used in your day-to-day life to build robust and scalable applications. You will start by operating with DynamoDB tables and learn to manipulate items and manage indexes. You will also discover how to easily integrate applications with other AWS services like EMR, S3, CloudSearch, RedShift etc. A couple of chapters talk in detail about how to use DynamoDB as a backend database and hosting it on AWS ElasticBean. This book will also focus on security measures of DynamoDB as well by providing techniques on data encryption, masking et...
Web services. --- Cloud computing. --- Electronic data processing --- Web services --- Application software --- Cloud computing --- Distributed processing --- Amazon.com (Firm) --- Amazon (Firm) --- Amazon.com, Inc. --- Amazon(tm) --- Amazon trademark --- Web applications --- Mobile apps --- Non-relational databases --- Nonrelational databases --- NoSQL databases --- Databases --- Apps, Mobile --- Mobile applications --- Mobile computing --- Applications, Web --- Applications, Web-based --- Web-based applications --- Weblications --- Development --- E-books
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"This timely book is perfect for every brand or product marketer who wants to fully leverage the Amazon platform--both for sales and brand exposure. Timothy's practical step-by-step advice is simple to follow and put into practice."--Steve Fisher, team lead, retail marketing, Lenovo"This book should be called the Ultimate Guide to Amazon because it's so much more than just advertising. It's really about building your brand on Amazon. Timothy is able to walk someone through how to do this step-by-step. It was easy to follow. I really enjoyed it."--Michelle Reed, senior vice president, Perry Ellis InternationalExpand Your Brand Online and Offline with Amazon AdvertisingAmazon is where consumers search, learn about, and shop for your products (whether from you or another seller). And with 310 million active users and counting, this is the ecommerce platform you can't afford to ignore.Amazon advertising and customer growth expert Timothy P. Seward shares nearly two decades of expertise in retail and ecommerce to lift the veil on doing business on Amazon. Seward shows you how to build an aggressive, streamlined advertising campaign, increase your search visibility, consistently capture consumer demand, and accelerate new product sales without big-budget national ad campaigns.You'll learn how to:Determine if Vendor Central or Seller Central is right for your brandCapture new customers through Sponsored Product CampaignsApply the five essential elements of a high-quality product detail pageEstablish metrics, evaluate performance against keyword types, and perform competitive analysesAdd negative keywords that can benefit your advertising campaignsApply Amazon's secret formula for long-term winning
Electronic commerce --- Selling --- Internet advertising --- Internet marketing --- Amazon.com (Firm) --- E-books --- Online marketing --- Web marketing --- World Wide Web marketing --- Marketing --- Advertising --- Salesmanship --- Salesmen and salesmanship --- Business --- Retail trade --- Sales promotion --- Cybercommerce --- E-business --- E-commerce --- E-tailing --- eBusiness --- eCommerce --- Electronic business --- Internet commerce --- Internet retailing --- Online commerce --- Web retailing --- Commerce --- Information superhighway --- Amazon (Firm) --- Amazon.com, Inc. --- Amazon(tm) --- Amazon trademark --- AMAZON.COM (FIRM) --- ELECTRONIC COMMERCE --- SELLING --- INTERNET ADVERTISING --- INTERNET MARKETING --- BUSINESS & ECONOMICS --- Amazon.Com (Firm) --- Electronic Commerce --- Internet Advertising --- Internet Marketing --- Business & Economics
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