Listing 1 - 1 of 1 |
Sort by
|
Choose an application
The last years have seen a profusion of books and articles on managing technology, focused almost exclusively on leading edge firms in leading edge countries. This book argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches that prescribe one best practice. Individual chapters cover:* the role of innovation on the shop-floor* the importance of mixing process and product innovation* the challenges involved in building an innovation culture* the special role of R&D and design.These t
Management. --- Technological innovations - Management. --- Technology. --- Technological innovations --- International business enterprises --- New products --- International trade --- Competition, International --- Management --- International trade. --- Competition, International.
Listing 1 - 1 of 1 |
Sort by
|