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Advertising --- Publicité --- 659.12 --- #SBIB:309H2820 --- #SBIB:309H2811 --- Concept and design in advertising --- De reclameboodschap: algemene werken --- Reclame: bedrijfseconomische aspecten, productie- en distributiestructuren (bedrijfstak, media, mediaplanning) --- 659.12 Concept and design in advertising --- Publicité
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reclame --- Advertising. Public relations --- Advertising --- Publicité --- Social aspects --- Aspect social --- Rate of return --- Effective frequency --- #SBIB:309H2811 --- #SBIB:309H2820 --- #ECO:03.14:industrie en onderneming marketing --- Reclame: bedrijfseconomische aspecten, productie- en distributiestructuren (bedrijfstak, media, mediaplanning) --- De reclameboodschap: algemene werken --- Publicité --- Advertising - Rate of return --- Advertising - Effective frequency --- PUBLICITE --- TAUX DE RENDEMENT
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History of civilization --- anno 1900-1999 --- Advertising --- Material culture --- History. --- Social aspects --- 241.66*2 --- #SBIB:AANKOOP --- #SBIB:309H2821 --- #SBIB:93H3 --- #GBIB:Overlegcentrum Christelijke Ethiek --- Theologische ethiek: informatie; media --- Reclameboodschap: functies, genres, taalgebruik historiek --- Thematische geschiedenis --- 241.66*2 Theologische ethiek: informatie; media --- Advertising - Germany - History. --- Advertising - Social aspects - Germany. --- Material culture - Germany - History.
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Television advertising --- 659.12 --- -#SBIB:309H2821 --- #SBIB:309H1524 --- Advertising, Television --- Television in advertising --- Advertising --- Broadcast advertising --- Television broadcasting --- Television commercials --- Concept and design in advertising --- Reclameboodschap: functies, genres, taalgebruik historiek --- Radio- en/of televisieprogramma’s met een persuasieve functie --- 659.12 Concept and design in advertising --- #SBIB:309H2821 --- Television advertising - France
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Industrial design --- #SBIB:309H2820 --- 658.5 --- 659.12 --- 658.5 Production engineering and planning. Design. Production management and control --- Production engineering and planning. Design. Production management and control --- 659.12 Concept and design in advertising --- Concept and design in advertising --- Design, Industrial --- Mechanical drawing --- New products --- Design --- De reclameboodschap: algemene werken --- Production management --- Industrial design.
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#KVHA:Semiotiek; Frans --- #KVHA:Communicatie; Frans --- -#SBIB:309H2820 --- Communication in marketing --- Semiotics --- #SBIB:309H2820 --- 659.12 --- 659.12 Concept and design in advertising --- Concept and design in advertising --- Semeiotics --- Semiology (Linguistics) --- Semantics --- Signs and symbols --- Structuralism (Literary analysis) --- Marketing --- De reclameboodschap: algemene werken --- Social psychology --- Advertising. Public relations --- Communication en marketing --- Sémiotique --- Semiotic models --- Communication --- Communication in marketing - France --- Semiotics - France
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659.1 --- #KVHA:Advertenties Engels --- 659.1 Publicity. Advertising --- Publicity. Advertising --- --Publicité --- --Linguistique appliquée --- --Discourse analysis --- Advertising --- Discourse analysis --- #KVHA:Advertenties; Engels --- Discourse grammar --- Text grammar --- Semantics --- Semiotics --- Language --- #SBIB:309H2820 --- #SBIB:309H512 --- De reclameboodschap: algemene werken --- Verbale communicatie: inhoudsanalyse: onderzoekingen --- Advertising. Public relations --- Pragmatics --- Discours --- --Analyse --- Discourse analysis. --- Language. --- Applied linguistics --- Publicité --- Linguistique appliquée --- Analyse du discours --- Analyse --- Publicité --- Linguistique appliquée --- Advertising - Language
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reclame --- PR (public relations) --- Advertising. Public relations --- Europe --- International business enterprises --- Advertising --- Case studies --- 659.1 --- -International business enterprises --- -#SBIB:309H2811 --- #SBIB:309H2820 --- Business enterprises, International --- Corporations, International --- Global corporations --- International corporations --- MNEs (International business enterprises) --- Multinational corporations --- Multinational enterprises --- Transnational corporations --- Business enterprises --- Corporations --- Joint ventures --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Business --- Communication in marketing --- Industrial publicity --- Retail trade --- Advertisers --- Branding (Marketing) --- Propaganda --- Public relations --- Publicity --- Sales promotion --- Selling --- Publicity. Advertising --- Reclame: bedrijfseconomische aspecten, productie- en distributiestructuren (bedrijfstak, media, mediaplanning) --- De reclameboodschap: algemene werken --- Case studies. --- 659.1 Publicity. Advertising --- #SBIB:309H2811 --- Marketing --- International business enterprises - Europe - Case studies --- Advertising - Europe - Case studies
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Pictures --- Symbolism in advertising --- Advertising layout and typography --- Metaphor --- Printing --- 659.1 --- -Symbolism in advertising. --- #KVHA:Linguistiek --- Parabole --- Advertising typography --- Layout and typography, Advertising --- Typography, Advertising --- 659.1 Publicity. Advertising --- Publicity. Advertising --- Iconography --- Pictorial representations --- Symbolisme dans la publicité --- Illustrations, images, etc. --- Métaphore --- Impression --- -Symbolism in advertising --- #SBIB:309H505 --- Visual aids --- Figures of speech --- Reification --- Graphic design (Typography) --- Code en boodschap: psychologische, psycho-analytische benadering --- Advertising layout and typography. --- Metaphor. --- Symbolism in advertising. --- Printing. --- Advertising --- Art --- Commercial art --- #SBIB:309H2812 --- #SBIB:309H2820 --- #SBIB:309H53 --- Marketing, consumentengedrag, consumentisme --- De reclameboodschap: algemene werken --- Niet-verbale communicatie --- Advertising. Public relations --- Visual metaphor. --- Analogical juxaposition --- Juxtaposition, Analogical --- Metaphor, Nonverbal --- Metaphor, Pictorial --- Metaphor, Visual --- Nonverbal metaphor --- Pictorial metaphor --- Nonverbal communication --- Visual communication --- Pictures - Printing
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