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About Face is the new ground breaking book by best-selling author Dan Hill. Based on research using facial coding, eye tracking and cutting edge tools, as well as interviews and examples, it gives essential insights into how to make adverts more effective and emotionally engaging.

Affective and dynamic functions --- Planning (firm) --- Applied marketing --- Advertising. Public relations --- toegepaste psychologie --- marketingcommunicatie --- emoties --- adverteren --- Advertising --- Decision making --- Emotions. --- Publicité --- Prise de décision --- Emotions --- Psychological aspects. --- Research. --- Aspect psychologique --- Recherche

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Psychology --- Psychology, Applied --- Psychologie appliquée --- Periodicals --- Périodiques --- Psychology, Applied. --- Toegepaste psychologie. --- Psychologie appliquée. --- Health Sciences --- Psychiatry & Psychology --- Health Sciences. --- Psychiatry & Psychology. --- Psychologie appliquée --- Périodiques --- EJPSYCH ELSEVIER-E EPUB-ALPHA-E EPUB-PER-FT MDPSYCHO --- Applied psychology --- Psychagogy --- Psychology, Practical --- Social psychotechnics --- Applied Psychology --- Applied Psychologies --- Psychologies, Applied

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The cornerstone of Rational Emotive Behavior Therapy is its ABC framework which helps therapists make sense of clients' problems. As it turns out, however, this model is often misunderstood by both clients and professionals. Research investigation on this misunderstanding forms the basis of this book. It addresses the doubts, reservations and objections clients had to the ABC framework in a research study of an REBT-based program in a psychiatric hospital. Additionally, errors and confusions on the part of those writing about the therapy is reviewed. Further, study was made on the accuracy of REBT therapists, themselves, in teaching this therapy to students. Also included is an analysis of how Albert Ellis, himself, has explicated the ABC's. This book is the first to systematically study how different groups conceptualise the ABCs of REBT and the errors that are commonly made in interpreting and putting them into practice. It will be of value to students and practitioners of REBT, and those teaching REBT in academic settings. .

Philosophy --- Cognitive psychology --- Psychology --- Psychiatry --- medische psychologie --- psychologie --- toegepaste psychologie --- filosofie --- psychotherapie --- cognitieve psychologie --- bewustzijn --- counseling --- klinische psychologie --- Clinical psychology. --- Cognitive psychology. --- Psychotherapy. --- Counseling. --- Clinical Psychology. --- Cognitive Psychology. --- Psychotherapy and Counseling. --- Counselling --- Helping behavior --- Psychology, Applied --- Clinical sociology --- Interviewing --- Personal coaching --- Social case work --- Psychagogy --- Therapy (Psychotherapy) --- Mental illness --- Mental health counseling --- Psychology, Cognitive --- Cognitive science --- Psychological tests --- Treatment --- Rational emotive behavior therapy.

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Cooperation, Community, and Co-ops in a Global Era Carl Ratner Human history is largely the story of communities, punctuated by examples of cooperatives--in fact, our level of cooperative behavior is one of the attributes that makes us most human. In recent years, however, concepts such as rugged individualism and social Darwinism have competed against cooperative ideas for supremacy, and today's climate of global economic crisis has found these "me-first" concepts wanting. Now, an important new book posits that current political solutions to acute world problems are inadequate, and that modern society needs to look to its communal roots for recovery--and perhaps survival. Cooperation, Community, and Co-ops in a Global Era argues for a societal paradigm shift and details how such a transformation might be accomplished. Taking the evolutionary long view, its author demonstrates how cooperative principles can make a social system not just more efficient and less wasteful of time and resources, but also more democratic, empowering, and fulfilling for everyone involved. In making this compelling case, he:   Explains cooperation as a form of life that can resolve current crises and enhance human development.   Shows how most of human history has been cooperative.   Explains modern obstacles to cooperation that must be overcome. Explicates a cooperative social philosophy: its psychology, social relations, property relations, governance. Articulates a psychological theory of cooperation that includes comparative research with animals, evolutionary processes, biological issues, and cultural issues. Explains how cooperative enterprises have practiced cooperation.  Provides examples of co-op strengths and weaknesses  from on-site research into European and American co-ops.    Articulates a revisionist history of the cooperative movement that includes relations with socialist theory and the labor movement. Explains implications of cooperation for democracy and interpersonal relations such as love.                                                                             Social scientists, co-op members, policy makers, social philosophers, mediators, community builders, social reformers, and all those concerned with a viable solution to contemporary crises will find Cooperation, Community, and Co-ops In A Global Era stimulating and informative.

Philosophy --- Psychology --- Social psychology --- psychologie --- toegepaste psychologie --- sociale psychologie --- filosofie --- interculturele communicatie --- Cross-cultural psychology. --- Cross Cultural Psychology. --- Cross-cultural psychology --- Ethnic groups --- Ethnic psychology --- Folk-psychology --- Indigenous peoples --- National psychology --- Psychological anthropology --- Psychology, Cross-cultural --- Psychology, Ethnic --- Psychology, National --- Psychology, Racial --- Race psychology --- National characteristics --- Cooperative societies. --- Cooperation.

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Written for students and early career psychologists, The Portable Mentor, Second Edition is a professional development handbook with practical guidelines and suggestions for mastering virtually every professional task encountered during the first decade of a career in psychology. Fully updated and expanded from the first edition this volume covers a wider range of topics and some completely new chapters featuring more detailed information on how and when to apply for graduate school.  Comprehensive in scope, but practical in use, The Portable Mentor offers the best possible training from the most successful leaders in psychology, combining the wisdom and mentorship of noted psychology experts into a single source. Praise for the first edition: "What a great idea for a book! Edited by two former chairs of the American Psychological Association of Graduate Students (APAGS), this book covers, in a comprehensive fashion, everything about graduate school and career planning a psychologist in training usually learns by word-of-mouth! It's about time someone compiled this crucial information. Whether one is headed for a research or a clinical career, all of the practical steps to get there are included. And, "The Portable Mentor" is an apt description. Every graduate student and young professional will want to have this book readily available." - David H. Barlow, Ph.D., Professor of Psychology, Research Professor of Psychiatry, Director of Clinical Programs, and Director of the Center for Anxiety and Related Disorders at Boston University "Prinstein and Patterson have recruited a veritable who's who of psychology to provide us a well-written, scholarly, and comprehensive guide to a successful career in psychology. The volume is filled with critical commentary and issues confronting clinical psychology and with practical and well-reasoned advice on how to negotiate many of the muddy and troubled waters that characterize our field of study in the new millennium. I wish I'd had such a book in my "back pocket" upon my graduation some years ago!" - Thomas H. Ollendick, Ph.D., University Distinguished Professor, Virginia Polytechnic Institute and State University "In diverse chapters by active and leading experts, "The Portable Mentor" provides insightful commentaries and bullet-lists of ideas to facilitate early career advancement in psychology. Want to review a research literature, arrange a positive teaching experience, navigate a dissertation? Or perhaps your questions concern practica, internship, licensure, private practice, or board certification or ethics, or being active in service organizations, or even balancing a career and a family. For any and all, and more, "The Portable Mentor" provides pathways to a productive early career. And for those already into their career, advice on how to be a good mentor to our future. Indeed, for psychologists at countless points in their careers, "The Portable Mentor" is a very worthwhile read." - Philip C. Kendall, Ph.D., ABPP, Laura H. Carnell Professor of Psychology, Temple University.

Philosophy --- Psychology --- Psychiatry --- medische psychologie --- psychologie --- toegepaste psychologie --- meetinstrumenten (psychologie) --- filosofie --- psychotherapie --- counseling --- klinische psychologie --- Clinical psychology. --- Psychology—Methodology. --- Psychological measurement. --- Psychotherapy. --- Counseling. --- Clinical Psychology. --- Psychological Methods/Evaluation. --- Psychotherapy and Counseling. --- Counselling --- Helping behavior --- Psychology, Applied --- Clinical sociology --- Interviewing --- Personal coaching --- Social case work --- Psychagogy --- Therapy (Psychotherapy) --- Mental illness --- Mental health counseling --- Measurement, Mental --- Measurement, Psychological --- Psychological measurement --- Psychological scaling --- Psychological statistics --- Psychometry (Psychophysics) --- Scaling, Psychological --- Psychological tests --- Scaling (Social sciences) --- Treatment --- Measurement --- Scaling --- Methodology --- Career development. --- Vocational guidance.