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Consuming ethnicity and nationalism : Asian experiences
Author:
ISBN: 0824822471 082482248X 0700711899 Year: 1999 Publisher: Honolulu, Hawaii University of Hawai'i Press


Book
The rise of sharing : fourth-stage consumer society in Japan
Authors: ---
ISBN: 9784924971387 4924971383 Year: 2014 Volume: 35 Publisher: Tokyo International house of Japan


Book
Strategic marketing decision-making in Japanese and South Korean companies.
Authors: ---
ISBN: 1843343630 1843344696 9781843343639 9781843344698 1780632509 9781780632506 Year: 2008 Publisher: Oxford Chandos

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Abstract

This book acts as a bridge between marketing and strategic management, as it is written from a strategic marketing perspective. It provides students and practising managers with an appreciation and an understanding of how managers in Japanese and South Korean companies formulate and implement strategic marketing decisions, how they embrace the organizational learning concept, and how they formulate working relationships with staff in partner organizations. It provides an explanation of the role that culture plays in the management process and various problems are cited in the text and solution

The sociology of medical science and technology
Author:
ISBN: 063120301X 0631203028 0631204474 9780631203025 9780631204473 Year: 1997 Publisher: Oxford Blackwell

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