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L'expansion et la segmentation des métiers de l?information et de la communication au sein des milieux professionnels ainsi que la multiplication de formations liées à la communication rendent compte d?une dynamique de professionnalisation du secteur. Si cette dynamique est reconnue par les praticiens eux-mêmes, la difficulté à délimiter une expertise propre et des pratiques reconnues et légitimes persiste. Comment, en effet, départager le professionnel du praticien amateur? Comment les communicateurs peuvent-ils faire valoir leur professionnalisme? Comment peuvent-ils développer une identité de métier spécifique et comment définir celle-ci? Dans quelle mesure le praticien peut-il exister professionnellement dans un monde de plus en plus communicant si son identité apparaît floue ou fragile? Ce nouveau numéro vise à identifier les évolutions en cours dans le champ de la communication en entreprise et à analyser la posture des praticiens face à elles.
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"This book analyses some of the many upheavals brought about by the COVID-19 pandemic through the lens of the COVID-19-communication-culture interface, with a particular focus on the new global, virtual workplace. It brings together a pluridisciplinary and multinational team of researchers from the fields of sociology and organisational studies, discourse analysis, linguistics, communication and cultural studies, and includes testimonials from actors within the professional sector such as international managers, consultants and foreign trade advisors. The collection examines a wide range of phenomena including communication on the pandemic by public authorities, the pandemic as a discursive construct, the digital turn and its impact on communication, the role of social media, as well as national diplomacy and questions of surveillance, (bio)power and trust. Issues pertaining specifically to the workplace focus on the impact of remote work, including the challenge of building cohesive work relations and managing cultural difference, distance recruitment, the new forms of professional online communication, the future of the remote work model and questions of identity that are underpinned by the culture of professions. It aims to theoretically inform some of the enormous changes which have been brought about by the COVID-19 pandemic at multiple levels of our professional and social lives. It concludes with a virtual round-table discussion on the question of cultural difference with respect to both the pandemic itself and to work practice. COVID-19, Communication and Culture: Beyond the Global Workplace will be of great interest to academics and professionals interested in the communication and discourse and the cultural impact of COVID-19"--
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"This textbook provides an overview of the core concepts, theories and methods in strategic communication, using examples from research and experiences from practice. Strategic Communication begins by explaining the fundamental concepts related to communication, organizations and strategy, and then explores the communication processes within leadership, reputation, crisis and change. The authors work to present a framework for the future, underpinned by the concept of Communicative Organizations. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on 'The Future of Strategic Communication'. The new edition also features enhanced pedagogical features to aid learning, such as key takeaways, and new international case studies and examples throughout. After reading the book the student or reader will be able to define and reflect upon strategic communication as an academic field and professional practice, describe relevant theories and apply these to communication problems. It is primarily aimed towards Advanced Undergraduate and Postgraduate students studying Strategic Communication, Corporate Communications, Public Relations and Marketing, as well as reflective practitioners looking to gain a more thorough and applied introduction to the field. Jesper Falkheimer and Mats Heide are Professors in Strategic Communication at the Department of Strategic Communication, Lund University in Sweden"--
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"Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships, this book offers theoretical and practical insights for listening across myriad strategic communication contexts. Chapters authored by a diverse global collective of communication scholars and professionals present original research and case examples of listening for strategic communication in corporate, government, and nonprofit environments. They explore topics such as utilizing artificial intelligence and social media; activism, social justice, and ethics; and fostering diversity, equity, and inclusion within and outside organizations. Each chapter concludes with recommendations for strategic communication practice. This book will be of interest to researchers and advanced students in public relations and strategic communication, organizational communication, and listening"--
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This thesis investigates the dynamics of learning and interaction in small workgroups within a Swedish company. Authored by Annika Engström, the study is part of the Linköping Studies in Arts and Science and Behavioral Science series. It explores the impact of group interactions on efficiency and learning, emphasizing the significance of communication, leadership, and organizational culture. Through qualitative case studies, the research examines how task management and meetings influence group cohesion and productivity. The author's intent is to provide insights into improving workgroup effectiveness in small to medium-sized enterprises (SMEs). The intended audience includes scholars and practitioners interested in organizational behavior, group dynamics, and productivity enhancement.
Organizational behavior. --- Communication in organizations.
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Communication in organizations. --- Communication --- Research.
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