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Tekst en tekstschrijver in de reclame
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Year: 1963 Publisher: Amsterdam : De Bussy,

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Retail advertising copy : the how, the what, the why
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Year: 1971 Publisher: New York (N.Y.) : National retail merchants association,

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English in advertising : a linguistic study of advertising in Great Britain
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Year: 1966 Publisher: London : Longmans,

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How to create interest-evoking, sales-inducing, non-irritating advertising.
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ISBN: 1560242396 Year: 1993 Publisher: New York (N.Y.) : Haworth,

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Essai sur la langue de la réclame contemporaine
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Year: 1955 Publisher: Toulouse : Privat,

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The Young and Rubicam traveling creative workshop.
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ISBN: 0139731164 Year: 1990 Publisher: Englewood Cliffs (N.J.) : Prentice-Hall,

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Creating effective advertising : using semiotics
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ISBN: 0913069469 Year: 1994 Publisher: New York (N.Y.) : Consultant press,

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Great print advertising : creative approaches, strategies and tactics
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ISBN: 0471557137 Year: 1993 Publisher: New York ; Chichester ; Toronto Wiley

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The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns
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ISBN: 9780500287385 0500287384 Year: 2008 Publisher: London : Thames & Hudson,

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Write to sell : the ultimate guide to great copywriting
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ISBN: 1904879993 9814312673 046209975X Year: 2009 Publisher: London : Marshall Cavendish,

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New edition of a bestselling guide to writing effective sales and marketing copy.

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