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Crowdfunding wordt geassocieerd met geld ophalen. Maar het is zoveel meer dan dat. Crowdfunding is marketing, sales, PR, een netwerk opbouwen … Dit boek benadert crowdfunding vanuit een ondernemersperspectief en geeft inzichten in de verschillende vormen van crowdfunding. De focus ligt voornamelijk op reward-based crowdfunding. Als lezer duik je in een handleiding gebaseerd op succesvolle en niet-succesvolle campagnes uit de laatste vijf jaar. Dit boek is een must-read als je je wil verdiepen in crowdfunding of wanneer je als ondernemer zelf een crowdfundingcampagne wil starten. Door de mix van theorie en praktijkcases pas je jouw verworven kennis snel en gemakkelijk toe in de praktijk. Nathalie De Schepper heeft zich de afgelopen vijf jaar gespecialiseerd in crowdfunding. Ze ging in haar beginjaren in de leer bij Douw en Koren, destijds het meest vooraanstaande crowdfunding agency in Europa. In dit boek legt ze jou uit waarom deze financieringsvorm de moeite waard is en hoe die een impact zal hebben op het toekomstige financieringslandschap. Het voorwoord van het boek werd geschreven door Michaël Van Droogenbroeck, financieel expert bij de VRT.

Capital structure --- Crowdfunding --- financiering --- financiële technieken --- Bedrijfseconomie. --- crowdfunding --- marketing --- economisch model --- financieringswijze --- ekonomický model --- Wirtschaftsmodell --- model ekonomiczny --- ekonominis modelis --- model ekonomik --- taloudellinen malli --- økonomisk model --- ekonomikas modelis --- modelo económico --- model economic --- икономически модел --- mudell ekonomiku --- economic model --- majandusmudel --- gazdasági modell --- ekonomski model --- modèle économique --- економски модел --- οικονομικό υπόδειγμα --- modello economico --- ekonomisk modell --- ekonometriskais modelis --- modèle économétrique --- økonometrisk model --- econometric model --- οικονομικό μοντέλο --- econometrisch model --- model econometric --- ekonometrinen malli --- modello econometrico --- model ekonometrik --- οικονομετρικό υπόδειγμα --- ökonomisches Modell --- ekonometrisk modell --- ökonomeetriline mudel --- gospodarski model --- ekonometrinis modelis --- економетриски модел --- οικονομετρικό μοντέλο --- ekonometrický model --- ökonometriai modell --- ökonometrisches Modell --- modelo econométrico --- commercialisering --- commercialisation --- trženje --- rinkodara --- markkinointi --- tirgdarbība --- avsättning --- εμπορία --- маркетинг --- comercialización --- commercializzazione --- forgalmazás --- Marketing --- kummerċjalizzazzjoni --- afsætning --- comercialização --- margaíocht --- turundus --- marketinška politika --- introducción en el mercado --- det at bringe på markedet --- marketinška kampanja --- turunduskampaania --- marketingová politika --- colocação no mercado --- op de markt brengen --- odbytová politika --- marketingová struktura --- strukturë marketingu --- política de comercialização --- δομή εμπορίας --- marketing structure --- turundusstruktuur --- forgalomba hozatal --- tirgdarbības struktūra --- утрживање --- campagne de commercialisation --- rinkodaros struktūra --- marketingstructuur --- mise sur le marché --- campanha de comercialização --- marketingpolitika --- campanie de marketing --- marketingtevékenység --- marketingová kampaň --- lancio sul mercato --- markedsføringsstruktur --- tirgdarbības politika --- politikë marketingu --- marketing policy --- marketingcampagne --- marketingová štruktúra --- organizacija marketinga --- politica di commercializzazione --- markkinointiperiaatteet --- turunduspoliitika --- értékesítési politika --- exploitation commerciale --- Inverkehrbringen --- estructura de ventas --- tirgvedība --- Vermarktung --- politică de marketing --- περίοδος εμπορίας --- πολιτική εμπορίας --- marketinška strategija --- struttura di commercializzazione --- campagna di commercializzazione --- politique de commercialisation --- εμπορική διάθεση --- campaña de comercialización --- estrutura de comercialização --- structure de commercialisation --- política de ventas --- marketingbeleid --- exploração comercial --- marketing campaign --- fushatë marketingu --- стратегија за рекламирање --- διάθεση στην αγορά --- политика за рекламирање --- det at bringe i handelen --- rinkodaros kampanija --- Absatz --- structură de marketing --- explotación comercial --- markkinoinnin rakenne --- markkinointikampanja --- rinkodaros politika --- markedsføringspolitik --- εμπορική εκμετάλλευση --- Absatzstruktur --- sfruttamento commerciale --- tirgdarbības kampaņa --- Absatzpolitik --- краудфандинг --- joukkorahoitus --- ühisrahastamine --- crowfunding --- közösségi finanszírozás --- micromecenazgo --- skupno financiranje --- колективно финансиране --- kolektīvā finansēšana --- πληθοχρηματοδότηση --- gräsrotsfinansiering --- multifinanțare --- skupinové financování --- finansowanie społecznościowe --- financement participatif --- kolektívne financovanie --- množično financiranje --- financiamento colaborativo --- slua-chistiú --- sutelktinis finansavimas --- finanzjament kollettiv --- hromadné financování --- participatory financing --- multifinanțare participativă --- osallistava rahoitus --- financiación participativa --- micromecenato --- participativno financiranje --- crowd financing --- līdzdalīgā finansēšana --- microfinanciación colectiva --- финансиране чрез масово участие --- financiamento participativo --- finanziamento collettivo --- finanzjament parteċipattiv --- sluamhaoiniú --- crowdfinanciering --- crowdfinansering --- grupno financiranje --- participatorisk finansiering --- Crowd-Finanzierung --- συμμετοχική χρηματοδότηση --- συλλογική χρηματοδότηση --- participatieve financiering --- масово финансиране --- raccolta di fondi tra privati --- διαδικτυακός έρανος --- financiamento coletivo --- Beteiligungsfinanzierung --- financiación colectiva --- financiamento por subscrição --- finansowanie partycypacyjne --- raccolta di fondi partecipativa --- finanțare participativă --- kolektivní financování --- rahastamismeetod --- финансов метод --- metodë financimi --- sposób finansowania --- modalitate de finanțare --- způsob financování --- metodu ta' finanzjament --- metóda financovania --- modo de financiamento --- rahoitusmuoto --- начин финансирања --- modo de financiación --- sistema di finanziamento --- način financiranja --- finansavimo metodas --- τρόπος χρηματοδότησης --- Finanzierungsart --- finansēšanas metode --- mode de financement --- financing method --- начин на финансирање --- finansieringssätt --- finansieringsmåde --- finanszírozási módszer --- modalità di finanziamento --- finansieringsmekanism --- finansieringsvilkår --- financieringsbron --- financieringsmechanisme --- burim financimi --- rahastamiskord --- modalidade de financiamento --- finansieringsmetode --- finanszírozási forrás --- fonte di finanziamento --- метод на финансирање --- finansēšanas kārtība --- finanční systém --- finanční řád --- finansieringskilde --- finanszírozási rendszer --- source of financing --- finansieringsvillkor --- zdroj financování --- fonte de financiamento --- концепт за финансирање --- mechanismus financování --- finansavimo būdai --- source de financement --- μηχανισμός χρηματοδότησης --- finanční zdroje --- finansieringskälla --- rahoitusjärjestelyt --- Finanzierungssystem --- rahastamisallikas --- înțelegeri financiare --- sursă de finanțare --- Finanzierungsmodalitäten --- finančné dojednania --- modalidad de financiación --- meccanismo di finanziamento --- fuente de financiación --- finanční metody --- modalité de financement --- πηγή χρηματοδότησης --- operazione di finanziamento --- Finanzierungsquelle --- masa financimi --- όροι χρηματοδότησης --- strumento di finanziamento --- mécanisme de financement --- finansavimo šaltinis --- financing arrangements --- finansēšanas avots --- mecanismo de financiamento --- Finanzierungsmechanismus --- financieringsmethode --- systém financování --- mecanismo de financiación --- финансиски аранжман --- rahoituksen lähde --- zdroj financovania --- izvor financiranja --- finanszírozási mechanizmus --- modh maoinithe --- samhail eacnamaíoch --- sluachistiú