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Book

La décision de lancement d'un nouveau produit : une approche analytique
Author: Pessemier, Edgar A.
ISBN: 2702702236 9782702702239 Year: 1974 Publisher: Paris : Chiron-Formation,

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Book

Product planning and management : designing and delivering value
Authors: Moore, William L. --- Pessemier, Edgar A.
ISBN: 9780070430464 0070430462 Year: 1993 Publisher: New York: McGraw-Hill,

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Book

Une fonction majeure : la direction des produits nouveaux: (product planning)
Authors: Chorafas, Dimitris N. --- Voraz, Charles --- Dontot, Jacques
Year: 1967 Publisher: Paris: Entreprise moderne d'édition,

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Successful industrial product innovation : : an integrative literature review
Authors: Calantone, Roger J. --- di Benedetto, C. Anthony
ISBN: 0313275718 9780313275715 Year: 1990 Publisher: Westport (Conn.): Greenwood,

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Book

Handbook of new product development
Author: Hilton, Peter John
Year: 1961 Publisher: Englewood Cliffs (N.J.): Prentice Hall,

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Book

Appraising the market for new industrial products
Author: MacDonald, Morgan B.
Year: 1967 Publisher: [Oak Brook, Ill: National industrial conference board,

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Book

Developing a product strategy : planning, production, promotion
Authors: Bahm, John F. --- American Management Association (New York)
Year: 1959 Publisher: New York: American management association,

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Book

Le développement du produit nouveau : de l'invention à l'industrialisation
Authors: Leclercq, René --- Piganiol, Pierre
Year: 1969 Publisher: Paris: Dunod,

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Book

How to plan products that sell : guides for development and commercialization.
Author: American management association.. Research and development division
Year: 1958 Publisher: New York: merican management association,

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New products management
Author: Crawford, C. Merle
Year: 1994 Publisher: Homewood (Ill.): Irwin,

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