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Managerial accounting --- Accounting --- Strategic planning --- Industrial management --- Comptabilité de gestion --- Planification stratégique --- Gestion d'entreprise

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Help your patrons create effective marketing research plans with this sourcebook! Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary published sources of information for typical marketing questions and research projects. Experts in the field offer a guided tour of the signposts and landmarks in the world of marketing information?highlighting the most important features. This extensive guide serves as a strategic bibliography, covering over 200 printed books and serials, subscription databases, and free Web sites. Mar

Marketing research --- Strategic planning --- Marketing --- Planification stratégique --- Handbooks, manuals, etc. --- Recherche --- Guides, manuels, etc --- Guides, manuels, etc. --- Planification stratégique

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Document de référence fondamental pour le pilotage stratégique des bibliothèques, l’élaboration et la mise en œuvre du projet d’établissement devient une étape incontournable pour les professionnels. Si chaque projet est unique, il repose toutefois sur une démarche et un questionnement que l’on retrouve dans toutes les bibliothèques, petites, grandes ou en réseau, qu’elles soient universitaires ou territoriales. Ce livre s’adresse à l’ensemble des professionnels s'engageant dans la mise en place d'un projet d’établissement, ou de son renouvellement, de la conception à la réalisation.

Bibliothèques --- Planification stratégique. --- Gestion de projets. --- Politique publique. --- Administration. --- Information Science & Library Science --- architecture --- bibliothèques --- bibliothèques publiques --- communication --- évaluation --- management --- pilotage --- projet d'établissement

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Business --- Strategic planning --- Management --- Business. --- Management. --- Strategic planning. --- Goal setting (Strategic planning) --- Planning, Strategic --- Strategic intent (Strategic planning) --- Strategic management --- Trade --- Business management --- Planning --- Business planning --- Industrial relations --- Organization --- Economics --- Commerce --- Industrial management --- Planification stratégique --- Gestion

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Research in strategy has shifted significantly towards strategy as something organizations have, rather than strategy as something that managers do. The activities of the people who actually manage and develop organizational strategy have become marginalized. Strategy as Practice argues the reverse: that research on strategy needs to take seriously what strategists do and the effects of what they do. Written by a distinguished team of researchers and educators, this 2007 book sets out a research agenda, provides guidelines on theoretical perspectives and alternative methodologies for research on practice as well as commentaries on published illustrative papers that exemplify the practice perspective. Strategy as Practice will be essential reading for doctoral students, researchers and academics who wish to understand or undertake research in this important field of management research.

Business policy --- 658.112 --- Site, location, place of business --- Strategic planning --- Strategic planning. --- Research. --- Strategisch management --- Strategisch management. --- 658.112 Site, location, place of business --- Planification stratégique --- Planification stratégique --- Goal setting (Strategic planning) --- Planning, Strategic --- Strategic intent (Strategic planning) --- Strategic management --- Planning --- Business planning --- Research --- Business, Economy and Management --- Business Management