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In this follow-up to the first volume, you'll find over 2000 logos as well as special case study features on brand identities such as MTV, CCTV, and the Metropolitan Museum's Berlin branch. Top design and branding offices featured include MetaDesign, Saffron Brand Consultants, Research Studios, Stefan Sagmeister and Studio Dumbar. With a foreword by MetaDesign's chief design officer Uli Mayer-Johanssen and introduction by branding guru Wally Olins.

Logotype --- Graphisme --- logo's --- Graphic arts --- Advertising. Public relations --- symbolen --- departement Beeldende Kunst 10 --- logodesign --- Logo's --- 659.126 --- 766:659.126 --- 003.628 --- 766:003.62 --- Digitale kunsten ; toegepaste --- Grafische vormgeving ; iconen ; emblemen ; logo's ; symbolen --- Karakters ; reclamefiguurtjes ; beeldmerken ; pictogrammen --- 754.21 --- huisstijl --- Logos (Symbols) --- Brand name products --- Trademarks --- Logotypes (Symbols) --- Signs and symbols --- 003.628 Zinnebeelden. Pictogrammen. Beeldmerken --- Zinnebeelden. Pictogrammen. Beeldmerken --- Merchant marks --- Registration of trademarks --- Trade-marks --- Trade names --- Trade regulation --- Business names --- Service marks --- Brand names --- Branded merchandise --- Merchandise, Branded --- Name brand products --- Commercial products --- Branding (Marketing) --- 766:659.126 Toegepaste grafische kunsten. Gebruiksgrafiek: Commerciële grafiek-:-Trade marks. Logos. House colours etc. --- Toegepaste grafische kunsten. Gebruiksgrafiek: Commerciële grafiek-:-Trade marks. Logos. House colours etc. --- 659.126 Trade marks. Logos. House colours etc. --- Trade marks. Logos. House colours etc. --- Toegepaste grafische kunsten. Gebruiksgrafiek: Commerciële grafiek-:-Trade marks. Logos. House colours etc --- Gebruiksgrafiek ; symbolen, tekens --- grafische vormgeving, corporate identity --- Logo