Narrow your search
Listing 1 - 5 of 5
Sort by

Book
Text und Tod : eine handlungstheoretisch orientierte Textsortenbeschreibung am Beispiel der Todesanzeige in der deutschsprachigen Schweiz
Author:
ISBN: 3484311576 3110917475 9783484311572 Year: 1995 Volume: 157 Publisher: Tübingen Niemeyer

Loading...
Export citation

Choose an application

Bookmark

Abstract

Diese Arbeit versteht sich als Beitrag zur empirischen Textsortenforschung und untersucht Todesanzeigen aus Tageszeitungen der deutschen Schweiz anhand eines handlungstheoretisch begründeten Modells, das für die detaillierte Beschreibung von Textsorten und vor allem auch größerer Textmengen geeignet ist. Nach einem Überblick über die Forschungslage in der Textsortenlinguistik und einer Darstellung der bisherigen wissenschaftlichen Beschäftigung mit dem Untersuchungsgegenstand 'Anzeige' im ersten Teil des Buches wird im zweiten Teil das Beschreibungsmodell theoretisch fundiert und erläutert. Vor diesem Hintergrund erfolgt im dritten Teil die empirische Textanalyse, welche die situativen Handlungsbedingungen (Handlungskontext, z.B. das zeitungsspezifische Umfeld, Vorlagen und Preise), die nonverbalen Merkmale (z.B. Textumgebung, Textbegrenzung, Anzeigengröße, nonverbale Zusätze und Symbole, Typographie), die Art und Abfolge der textsortenspezifischen Handlungen (Handlungsstruktur) sowie die sprachliche Durchführung der einzelnen Handlungen (Formulierungsmuster/Textsortenstil) erfaßt. Durch reichhaltiges Beispielmaterial dokumentiert, bietet diese Untersuchung einen umfassenden Einblick in Form, Inhalt, Sprache und Funktion von Todesanzeigen in der deutschsprachigen Schweiz. Dabei zeigt die Arbeit nicht nur die heute im Untersuchungsgebiet allgemein geltenden, regionalen und zeitungsspezifischen Konventionen, sondern vermag auch die oftmals als 'ungewöhnlich' oder 'originell' empfundenen Merkmale von unkonventionellen Todesanzeigen linguistisch fundiert zu erklären.


Book
Frontiers of Asset Pricing
Authors: ---
ISBN: 3036558462 3036558454 Year: 2022 Publisher: Basel MDPI - Multidisciplinary Digital Publishing Institute

Loading...
Export citation

Choose an application

Bookmark

Abstract

This book is comprised of articles published in a Special Issue of the Journal of Risk and Financial Management entitled "Frontiers in Asset Pricing" with Guest Editors Professor James W. Kolari and Professor Seppo Pynnonen. The book contains papers in various areas related to asset pricing: (1) models; (2) multifactors; (3) theory; (4) empirical tests; (5) applications; (6) other asset classes; and (7) international tests.

Endless propaganda: the advertising of public goods
Author:
ISBN: 1442674458 9781442674455 0802047394 9780802047397 0802083013 9780802083012 Year: 2000 Publisher: Toronto, Ont. University of Toronto Press

Loading...
Export citation

Choose an application

Bookmark

Abstract

"Is there any public discourse left, or has advertising, with its aggressive sales techniques, usurped the role of democratic, civil debate? Beginning in the 1960s, there was a proliferation of social, political, and corporate advertising in affluent, developed nations that spoke to the "public good" on everything from milk to family values. Surveying over 10,000 advertisements from the past 40 years, "Endless Propaganda" underscores the presence of advertising rhetoric, even in the context of apparently non-partisan collective health issues such as cancer. The public sphere, argues Paul Rutherford, has been transformed into a huge marketplace of goods and signs. Civil advocacy has become a special art of authority that subjects politics, social behaviour, and public morals to the philosophy and discipline of marketing. Without suggesting that there is one simple way to understand the transformation that democracy has undergone because of this phenomenon, the author introduces and applies the cultural theories of several important philosophers: Habermas, Gramsci, Foucault, Ricoeur, and Baudrillard. The reader is thus given the necessary tools to critically examine the examples at hand and many others that exist beyond the pages of this study."--

Keywords

Social marketing --- Cause related marketing --- Marketing, Social --- Social cause marketing --- Marketing --- Advocacy advertising --- Television advertising --- Advertising, Television --- Television in advertising --- Advertising --- Broadcast advertising --- Television broadcasting --- Television commercials --- Corporate advocacy advertising --- Corporate speech --- Social aspects --- Social aspects. --- Advertising, Public service --- E-books --- Advertising, Public interest --- Announcements, Public service --- PSAs (Public service announcements) --- Public interest advertising --- Public service advertising --- Public service announcements --- Public relations --- #SBIB:013.AANKOOP --- #SBIB:309H2800 --- #SBIB:309H2820 --- Reclame: algemene werken --- De reclameboodschap: algemene werken --- Mass communications --- Advertising. Public relations --- United States --- USA. --- États-Unis. --- Canada. --- United States. --- Europe. --- Canada (Province) --- Canadae --- Ceanada --- Chanada --- Chanadey --- Dominio del Canadá --- Dominion of Canada --- Jianada --- Kʻaenada --- Kaineḍā --- Kanada --- Ḳanadah --- Kanadaja --- Kanadas --- Ḳanade --- Kanado --- Kanakā --- Province of Canada --- Republica de Canadá --- Yn Chanadey --- Council of Europe countries --- Eastern Hemisphere --- Eurasia --- ABŞ --- ABSh --- Ameerika Ühendriigid --- America (Republic) --- Amerika Birlăshmish Shtatlary --- Amerika Birlăşmi Ştatları --- Amerika Birlăşmiş Ştatları --- Amerika ka Kelenyalen Jamanaw --- Amerika Qūrama Shtattary --- Amerika Qŭshma Shtatlari --- Amerika Qushma Shtattary --- Amerika (Republic) --- Amerikai Egyesült Államok --- Amerikanʹ Veĭtʹsėndi͡avks Shtattnė --- Amerikări Pĕrleshu̇llĕ Shtatsem --- Amerikas Forenede Stater --- Amerikayi Miatsʻyal Nahangner --- Ameriketako Estatu Batuak --- Amirika Carékat --- AQSh --- Ar. ha-B. --- Arhab --- Artsot ha-Berit --- Artzois Ha'bris --- Bí-kok --- Ē.P.A. --- É.-U. --- EE.UU. --- Egyesült Államok --- ĒPA --- Estados Unidos --- Estados Unidos da América do Norte --- Estados Unidos de América --- Estaos Xuníos --- Estaos Xuníos d'América --- Estatos Unitos --- Estatos Unitos d'America --- Estats Units d'Amèrica --- Ètats-Unis d'Amèrica --- États-Unis d'Amérique --- ÉU --- Fareyniḳṭe Shṭaṭn --- Feriene Steaten --- Feriene Steaten fan Amearika --- Forente stater --- FS --- Hēnomenai Politeiai Amerikēs --- Hēnōmenes Politeies tēs Amerikēs --- Hiwsisayin Amerikayi Miatsʻeal Tērutʻiwnkʻ --- Istadus Unidus --- Jungtinės Amerikos valstybės --- Mei guo --- Mei-kuo --- Meiguo --- Mî-koet --- Miatsʻyal Nahangner --- Miguk --- Na Stàitean Aonaichte --- NSA --- S.U.A. --- SAD --- Saharat ʻAmērikā --- SASht --- Severo-Amerikanskie Shtaty --- Severo-Amerikanskie Soedinennye Shtaty --- Si͡evero-Amerikanskīe Soedinennye Shtaty --- Sjedinjene Američke Države --- Soedinennye Shtaty Ameriki --- Soedinennye Shtaty Severnoĭ Ameriki --- Soedinennye Shtaty Si͡evernoĭ Ameriki --- Spojené obce severoamerické --- Spojené staty americké --- SShA --- Stadoù-Unanet Amerika --- Stáit Aontaithe Mheiriceá --- Stany Zjednoczone --- Stati Uniti --- Stati Uniti d'America --- Stâts Unîts --- Stâts Unîts di Americhe --- Steatyn Unnaneysit --- Steatyn Unnaneysit America --- SUA --- Sŭedineni amerikanski shtati --- Sŭedinenite shtati --- Tetã peteĩ reko Amérikagua --- U.S. --- U.S.A. --- United States of America --- Unol Daleithiau --- Unol Daleithiau America --- Unuiĝintaj Ŝtatoj de Ameriko --- US --- USA --- Usono --- Vaeinigte Staatn --- Vaeinigte Staatn vo Amerika --- Vereinigte Staaten --- Vereinigte Staaten von Amerika --- Verenigde State van Amerika --- Verenigde Staten --- VS --- VSA --- Wááshindoon Bikéyah Ałhidadiidzooígíí --- Wilāyāt al-Muttaḥidah --- Wilāyāt al-Muttaḥidah al-Amirīkīyah --- Wilāyāt al-Muttaḥidah al-Amrīkīyah --- Yhdysvallat --- Yunaeted Stet --- Yunaeted Stet blong Amerika --- ZDA --- Združene države Amerike --- Zʹi͡ednani Derz͡havy Ameryky --- Zjadnośone staty Ameriki --- Zluchanyi͡a Shtaty Ameryki --- Zlucheni Derz͡havy --- ZSA


Book
Applied Econometrics
Author:
ISBN: 3038979279 3038979260 Year: 2019 Publisher: MDPI - Multidisciplinary Digital Publishing Institute

Loading...
Export citation

Choose an application

Bookmark

Abstract

Although the theme of the monograph is primarily related to “Applied Econometrics”, there are several theoretical contributions that are associated with empirical examples, or directions in which the novel theoretical ideas might be applied. The monograph is associated with significant and novel contributions in theoretical and applied econometrics; economics; theoretical and applied financial econometrics; quantitative finance; risk; financial modeling; portfolio management; optimal hedging strategies; theoretical and applied statistics; applied time series analysis; forecasting; applied mathematics; energy economics; energy finance; tourism research; tourism finance; agricultural economics; informatics; data mining; bibliometrics; and international rankings of journals and academics.

Keywords

FHA loan --- E42 --- Misery Index --- economic development --- managing of financial health --- duration models --- system GMM --- maximum likelihood estimator --- FMOLS --- market microstructure --- foreclosure --- company performance --- vector error correction model (VECM) --- earnings forecasts --- multivariate regression models --- competing risks --- social network model --- price recovery --- trading behavior --- efficiency --- prediction methods --- panel data --- nonlinearity --- control environment --- earnings announcements --- economic freedom --- E58 --- risk of bankruptcy --- foreign direct investment --- Granger causality test --- budgetary system and strategies --- denomination range --- heavy-tailed data --- unemployment --- exploratory diagnostics --- EGARCH --- historical time series --- home mortgage --- economic growth --- abnormal returns --- uncorrelated multivariate Student distribution --- post-communist countries --- nonparametric time series modeling --- inflation --- unified time series algorithm --- unobserved heterogeneity --- JEL Classification --- Fama-French factor model --- oil price --- risk spillover --- exchange rate --- Nigeria --- financial markets --- middle income countries --- trade balance --- independent multivariate Student distribution --- panel data factor model --- Mahalanobis distances --- derivatives market --- operational control --- Okun’s law --- default and prepayment --- DOLS --- income inequality --- frequency domain causality --- Granger-causality tests --- cointegration --- financial analysts --- postage stamps --- cash payments --- Probit and Logit models


Book
Energy Economics and Policy in Developed Countries
Author:
Year: 2020 Publisher: Basel, Switzerland MDPI - Multidisciplinary Digital Publishing Institute

Loading...
Export citation

Choose an application

Bookmark

Abstract

This collected volume consists of high-quality research covering a wide range of topics related to energy economics and politics in developed countries. The papers are informative on how to encourage sustainable development and facilitate financing technology development, transfer, and applications to mitigate climate change. Air pollution, environmental regulations, green energy, energy certificates, transmission rights, and power generation are among the energy-related topic analyzed by the contributions included in this Special Issue.

Keywords

environmental regulations --- employment --- manufacturing --- act on low-carbon green growth --- labor productivity --- Korea --- Dutch disease --- natural gas --- event study --- real exchange rate --- announcements --- currency appreciation --- export --- expectations --- carbon emission efficiency --- regional differences --- influencing factors --- the Modified undesirable EBM DEA model --- Tobit model --- energy performance certificates --- PV energy cost --- PV energy savings --- house prices --- environmental regulation --- oil prices --- stock prices --- panel data analysis --- ARDL --- financial sector --- water-energy-land nexus --- environmental policy integration --- policy analysis --- European Union --- green finance --- green investment --- green credit guarantee scheme --- community-based trust funds --- renewable energy --- Export-led growth --- economic growth --- Angola --- energy efficiency --- time-variant efficiency --- true fixed-effects model --- four components stochastic frontier model --- determinants of inefficiency --- Chinese provinces --- utilization efficiency --- data envelopment analysis --- undesirable output model --- bad output --- grey prediction model --- energy economics --- financial transmission rights (FTR) --- FTR auction --- FTR path evaluation --- electric market --- item response theory (IRT) --- psychometrics --- power generation --- electrical subsystems --- time series --- environmental degradation goal --- economic growth goal --- mean group analysis --- weighted scoring method --- electric buses --- zero-emission buses (ZEB) --- clean buses --- EU policy --- zero emission policy --- green energy --- city management --- simulation model --- strategy --- sustainable development

Listing 1 - 5 of 5
Sort by